The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Nike Just Do It 'Dream Crazy' Agency: Wieden+Kennedy / Portland + NIKE / Beaverton + Park Pictures / Los Angeles + Joint / Portland Client: Nike Category: Brand Voice
We Believe Agency: GREY / New York + Procter & Gamble / Boston, MA + Townhouse / New York + Cosmo Street / New York Client: Gillette (P&G) Category: Brand Voice
The Flip Agency: We Are Unlimited / Chicago + We Are Unlimited/The Marketing Store / Chicago + DDB New York / New York City + DDB Canada / Vancouver Client: McDonald's Category: Brand Voice
The Whopper Detour Agency: FCB / New York + O Positive / New York Client: Burger King Category: Brand Voice
This Coke is a Fanta Agency: DAVID / São Paulo + Coca-Cola / Rio de Janeiro Client: Coca-Cola Category: Brand Voice
Save our Species Agency: BETC / Paris Client: Lacoste Category: Brand Voice
Stand by You Agency: DAVID The Agency / Miami + AB-Inbev / New York Client: ABInbev – Budweiser Category: Brand Voice
DNA Discounts Agency: Ogilvy Colombia / Bogotá + Ogilvy Mexico / Mexico City Client: Aeromexico Category: Brand Voice
Hope Agency: Sra Rushmore SA / Madrid + Blur Films / Madrid Client: International Committee of the Red Cross Category: Brand Voice
Project Free Period Agency: DDB Mudra Group / Mumbai Client: Johnson & Johnson Category: Brand Voice
Kraft Now Pay Later Agency: Leo Burnett / Chicago Client: Kraft Heinz Category: Brand Voice
Universal Love Songs Agency: McCann / New York Client: MGM Resorts International Category: Brand Voice
#rightmyname Agency: M&C Saatchi Abel / Cape Town + Nando's South Africa / Johannesburg Client: Nando's South Africa Category: Brand Voice
Planet or Plastic Agency: McCann / New York + National Geographic / New York Client: National Geographic Category: Brand Voice

2019 Public Relations Gold Pencil

Wieden+Kennedy / Portland + NIKE / Beaverton + Park Pictures / Los Angeles + Joint / Portland

Nike

Nike Just Do It 'Dream Crazy'

Brand Voice

OS_PR19014G

2019 Public Relations Silver Pencil

GREY / New York + Procter & Gamble / Boston, MA + Townhouse / New York + Cosmo Street / New York

Gillette (P&G)

We Believe

Brand Voice

OS_PR19015S

2019 Public Relations Silver Pencil

We Are Unlimited / Chicago + We Are Unlimited/The Marketing Store / Chicago + DDB New York / New York City + DDB Canada / Vancouver

McDonald's

The Flip

Brand Voice

OS_PR19016S

2019 Public Relations Bronze Pencil

FCB / New York + O Positive / New York

Burger King

The Whopper Detour

Brand Voice

OS_PR19017B

2019 Public Relations Bronze Pencil

DAVID / São Paulo + Coca-Cola / Rio de Janeiro

Coca-Cola

This Coke is a Fanta

Brand Voice

OS_PR19018B

2019 Public Relations Bronze Pencil

BETC / Paris

Lacoste

Save our Species

Brand Voice

OS_PR19019B

2019 Public Relations Merit Award

DAVID The Agency / Miami + AB-Inbev / New York

ABInbev – Budweiser

Stand by You

Brand Voice

OS_PR19061M

2019 Public Relations Merit Award

Ogilvy Colombia / Bogotá + Ogilvy Mexico / Mexico City

Aeromexico

DNA Discounts

Brand Voice

OS_PR19062M

2019 Public Relations Merit Award

Sra Rushmore SA / Madrid + Blur Films / Madrid

International Committee of the Red Cross

Hope

Brand Voice

OS_PR19063M

2019 Public Relations Merit Award

DDB Mudra Group / Mumbai

Johnson & Johnson

Project Free Period

Brand Voice

OS_PR19064M

2019 Public Relations Merit Award

Leo Burnett / Chicago

Kraft Heinz

Kraft Now Pay Later

Brand Voice

OS_PR19065M

2019 Public Relations Merit Award

McCann / New York

MGM Resorts International

Universal Love Songs

Brand Voice

OS_PR19066M

2019 Public Relations Merit Award

M&C Saatchi Abel / Cape Town + Nando's South Africa / Johannesburg

Nando's South Africa

#rightmyname

Brand Voice

OS_PR19067M

2019 Public Relations Merit Award

McCann / New York + National Geographic / New York

National Geographic

Planet or Plastic

Brand Voice

OS_PR19068M

Follow Us