The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

The Truth Is Worth It Agency: Droga5 / New York + Furlined / Los Angeles Client: The New York Times Category: Craft - Direction / Campaign
Welcome Home Agency: TBWA\Media Arts Lab / Los Angeles + OMD Worldwide / Los Angeles + MJZ / Los Angeles Client: Apple Category: Craft - Direction / Single
Hope Agency: Blur / Madrid + Sra Rushmore SA / Madrid + ICRC / Geneve Client: International Committee of the Red Cross Category: Craft - Direction / Single
The Boy & The Piano Agency: Academy Films / London + adam&eveDDB / London + MPC / London Client: John Lewis & Partners Category: Craft - Direction / Single
The Baptism Agency: DDB / Paris + Henry / Paris + SCHMOOZE / BALLAD / Paris + MIKROS MPC / Paris Client: Ubisoft Category: Craft - Direction / Single
Sbu 2.0 Agency: Romance Films / Cape Town + Joe Public (Pty) Ltd / Johannesburg Client: Chicken Licken Category: Craft - Direction / Single
Get Ready Agency: MJZ / Los Angeles + Dollar Shave Club / Los Angeles + Final Cut / Los Angeles + The Mill / Los Angeles Client: Dollar Shave Club Category: Craft - Direction / Single
The Seven Worlds Agency: DDB / Paris + RSA Films / London + 75 / Paris + MPC / London Client: Hennessy Category: Craft - Direction / Single
Anthem Agency: BBDO / Toronto Client: Right To Play Category: Craft - Direction / Single
Boys Don't Cry Agency: Bensimon Byrne / Toronto + Narrative / Toronto Client: White Ribbon Category: Craft - Direction / Single
We Rise Agency: BBDO / Toronto Client: Right To Play Category: Craft - Direction / Campaign
Unlock Agency: Apple / Cupertino + Furlined / Los Angeles + MPC / Los Angeles + Final Cut / Los Angeles Client: Apple Category: Craft - Direction / Single
A Little Company Agency: Apple / Cupertino + Furlined / Los Angeles Client: Apple Category: Craft - Direction / Single
The Shot Agency: BBDO / New York + BiscuitFilmworksandRevolver/WillO'Rourke Client: AT&T Category: Craft - Direction / Single
Surprise Agency: BBDO / New York + SomeSuchXAnonymous Client: AT&T Category: Craft - Direction / Single
Runways Agency: Wieden+Kennedy / New York Client: Delta Air Lines Category: Craft - Direction / Single
Unstoppable Agency: Jung von Matt/Donau / Vienna Client: Erste Bank und Sparkasse Category: Craft - Direction / Single
Viva La Vulva Agency: AMVBBDO / London Client: Essity Category: Craft - Direction / Single
Major Agency: RadicalMedia / New York City + Droga5 / New York Client: Hennessy Category: Craft - Direction / Single
Nurses Change Everything Agency: MJZ / Los Angeles + BBDO / New York Client: Johnson & Johnson Category: Craft - Direction / Single
FRIENDSHIT Agency: GREYnJ UNITED / Bangkok Client: KASIKORNBANK PUBLIC COMPANY LIMITED Category: Craft - Direction / Single
The New Normal Agency: Mekanism / San Francisco + MedMen / Los Angeles + MJZ / Los Angeles Client: MedMen Category: Craft - Direction / Single
Reverse Agency: Matter Unlimited / New York + Whitelist / Los Angeles Client: Merck For Mothers Category: Craft - Direction / Single
Soldier Agency: BBDO / Toronto Client: Right To Play Category: Craft - Direction / Single
Point of View Agency: BBDO / New York + MJZ Client: Sandy Hook Promise Category: Craft - Direction / Single
If Love Hurts Agency: Pete Giblin / London + Somesuch / London Client: White Ribbon Category: Craft - Direction / Single

2019 Moving Image Craft Gold Pencil

Droga5 / New York + Furlined / Los Angeles

The New York Times

The Truth Is Worth It

Craft - Direction / Campaign

OS_MI19011G

2019 Moving Image Craft Gold Pencil

TBWA\Media Arts Lab / Los Angeles + OMD Worldwide / Los Angeles + MJZ / Los Angeles

Apple

Welcome Home

Craft - Direction / Single

OS_MI19002G

2019 Moving Image Craft Gold Pencil

Blur / Madrid + Sra Rushmore SA / Madrid + ICRC / Geneve

International Committee of the Red Cross

Hope

Craft - Direction / Single

OS_MI19003G

2019 Moving Image Craft Silver Pencil

Academy Films / London + adam&eveDDB / London + MPC / London

John Lewis & Partners

The Boy & The Piano

Craft - Direction / Single

OS_MI19004S

2019 Moving Image Craft Silver Pencil

DDB / Paris + Henry / Paris + SCHMOOZE / BALLAD / Paris + MIKROS MPC / Paris

Ubisoft

The Baptism

Craft - Direction / Single

OS_MI19005S

2019 Moving Image Craft Bronze Pencil

Romance Films / Cape Town + Joe Public (Pty) Ltd / Johannesburg

Chicken Licken

Sbu 2.0

Craft - Direction / Single

OS_MI19006B

2019 Moving Image Craft Bronze Pencil

MJZ / Los Angeles + Dollar Shave Club / Los Angeles + Final Cut / Los Angeles + The Mill / Los Angeles

Dollar Shave Club

Get Ready

Craft - Direction / Single

OS_MI19007B

2019 Moving Image Craft Bronze Pencil

DDB / Paris + RSA Films / London + 75 / Paris + MPC / London

Hennessy

The Seven Worlds

Craft - Direction / Single

OS_MI19008B

2019 Moving Image Craft Bronze Pencil

BBDO / Toronto

Right To Play

Anthem

Craft - Direction / Single

OS_MI19009B

2019 Moving Image Craft Bronze Pencil

Bensimon Byrne / Toronto + Narrative / Toronto

White Ribbon

Boys Don't Cry

Craft - Direction / Single

OS_MI19010B

2019 Moving Image Craft Merit Award

BBDO / Toronto

Right To Play

We Rise

Craft - Direction / Campaign

OS_MI19068M

2019 Moving Image Craft Merit Award

Apple / Cupertino + Furlined / Los Angeles + MPC / Los Angeles + Final Cut / Los Angeles

Apple

Unlock

Craft - Direction / Single

OS_MI19053M

2019 Moving Image Craft Merit Award

Apple / Cupertino + Furlined / Los Angeles

Apple

A Little Company

Craft - Direction / Single

OS_MI19054M

2019 Moving Image Craft Merit Award

BBDO / New York + BiscuitFilmworksandRevolver/WillO'Rourke

AT&T

The Shot

Craft - Direction / Single

OS_MI19055M

2019 Moving Image Craft Merit Award

BBDO / New York + SomeSuchXAnonymous

AT&T

Surprise

Craft - Direction / Single

OS_MI19056M

2019 Moving Image Craft Merit Award

Wieden+Kennedy / New York

Delta Air Lines

Runways

Craft - Direction / Single

OS_MI19057M

2019 Moving Image Craft Merit Award

Jung von Matt/Donau / Vienna

Erste Bank und Sparkasse

Unstoppable

Craft - Direction / Single

OS_MI19058M

2019 Moving Image Craft Merit Award

AMVBBDO / London

Essity

Viva La Vulva

Craft - Direction / Single

OS_MI19059M

2019 Moving Image Craft Merit Award

RadicalMedia / New York City + Droga5 / New York

Hennessy

Major

Craft - Direction / Single

OS_MI19060M

2019 Moving Image Craft Merit Award

MJZ / Los Angeles + BBDO / New York

Johnson & Johnson

Nurses Change Everything

Craft - Direction / Single

OS_MI19061M

2019 Moving Image Craft Merit Award

GREYnJ UNITED / Bangkok

KASIKORNBANK PUBLIC COMPANY LIMITED

FRIENDSHIT

Craft - Direction / Single

OS_MI19062M

2019 Moving Image Craft Merit Award

Mekanism / San Francisco + MedMen / Los Angeles + MJZ / Los Angeles

MedMen

The New Normal

Craft - Direction / Single

OS_MI19063M

2019 Moving Image Craft Merit Award

Matter Unlimited / New York + Whitelist / Los Angeles

Merck For Mothers

Reverse

Craft - Direction / Single

OS_MI19064M

2019 Moving Image Craft Merit Award

BBDO / Toronto

Right To Play

Soldier

Craft - Direction / Single

OS_MI19065M

2019 Moving Image Craft Merit Award

BBDO / New York + MJZ

Sandy Hook Promise

Point of View

Craft - Direction / Single

OS_MI19066M

2019 Moving Image Craft Merit Award

Pete Giblin / London + Somesuch / London

White Ribbon

If Love Hurts

Craft - Direction / Single

OS_MI19067M

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