The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Black Supermarket Agency: Carrefour / Massy + Marcel / Paris Client: Carrefour Category: Events & Competitions
Broadway the Rainbow Agency: DDB / Chicago + Mars Wrigley Confectionery / Hackettstown Client: Mars Wrigley Confectionery Category: Events & Competitions
Billie Jean King Your Shoes Agency: TBWA\Chiat\Day / New York + Design by Disruption / New York + Rebel and Rogue / New York Client: Adidas Category: Events & Competitions
The Flip Agency: We Are Unlimited / Chicago + We Are Unlimited/The Marketing Store / Chicago + DDB New York / New York City + DDB Canada / Vancouver Client: McDonald's Category: Events & Competitions
The Remarkable Journey of the All-New BMW X5 Agency: Goodby Silverstein & Partners / San Francisco + BMW of North America / Woodcliff + m ss ng p eces / New York + Elevel / San Francisco Client: BMW of North America Category: Events & Competitions
Football Decoded Agency: McCann / London + Craft/McCann / London + Somesuch / London + Twentyfour Seven / Madrid Client: Microsoft / Xbox Category: Events & Competitions
Unlock the Drop - ComplexCon Agency: Jam3 / Toronto Client: adidas Originals Category: Events & Competitions
Sandwiches for Life Agency: Fallon / Minneapolis Client: Arby's Category: Events & Competitions
The Healing House Agency: Bensimon Byrne / Toronto + Narrative / Toronto Client: Casey House Category: Events & Competitions
Souvenirs de Paris Agency: Centre Pompidou / Paris + Marcel / Paris Client: Centre Pompidou Category: Events & Competitions
LG B&Binge Agency: FCB / New York + Allied Experiential / New York + LG Electronics / New Jersey Client: LG Electronics Category: Events & Competitions
Tour de Femmes Agency: Leo Burnett / London + Fallon / London Client: Skoda Category: Events & Competitions
Stop Traffick Agency: BBDO / Atlanta Client: Street Grace Category: Events & Competitions
Distracted Goalkepper Agency: Tech and Soul / São Paulo + Uber / São Paulo Client: Uber Category: Events & Competitions

2019 Experiential & Immersive Gold Pencil

Carrefour / Massy + Marcel / Paris

Carrefour

Black Supermarket

Events & Competitions

OS_EX19002G

2019 Experiential & Immersive Gold Pencil

DDB / Chicago + Mars Wrigley Confectionery / Hackettstown

Mars Wrigley Confectionery

Broadway the Rainbow

Events & Competitions

OS_EX19003G

2019 Experiential & Immersive Silver Pencil

TBWA\Chiat\Day / New York + Design by Disruption / New York + Rebel and Rogue / New York

Adidas

Billie Jean King Your Shoes

Events & Competitions

OS_EX19004S

2019 Experiential & Immersive Silver Pencil

We Are Unlimited / Chicago + We Are Unlimited/The Marketing Store / Chicago + DDB New York / New York City + DDB Canada / Vancouver

McDonald's

The Flip

Events & Competitions

OS_EX19005S

2019 Experiential & Immersive Bronze Pencil

Goodby Silverstein & Partners / San Francisco + BMW of North America / Woodcliff + m ss ng p eces / New York + Elevel / San Francisco

BMW of North America

The Remarkable Journey of the All-New BMW X5

Events & Competitions

OS_EX19006B

2019 Experiential & Immersive Bronze Pencil

McCann / London + Craft/McCann / London + Somesuch / London + Twentyfour Seven / Madrid

Microsoft / Xbox

Football Decoded

Events & Competitions

OS_EX19007B

2019 Experiential & Immersive Merit Award

Jam3 / Toronto

adidas Originals

Unlock the Drop - ComplexCon

Events & Competitions

OS_EX19025M

2019 Experiential & Immersive Merit Award

Fallon / Minneapolis

Arby's

Sandwiches for Life

Events & Competitions

OS_EX19026M

2019 Experiential & Immersive Merit Award

Bensimon Byrne / Toronto + Narrative / Toronto

Casey House

The Healing House

Events & Competitions

OS_EX19027M

2019 Experiential & Immersive Merit Award

Centre Pompidou / Paris + Marcel / Paris

Centre Pompidou

Souvenirs de Paris

Events & Competitions

OS_EX19028M

2019 Experiential & Immersive Merit Award

FCB / New York + Allied Experiential / New York + LG Electronics / New Jersey

LG Electronics

LG B&Binge

Events & Competitions

OS_EX19029M

2019 Experiential & Immersive Merit Award

Leo Burnett / London + Fallon / London

Skoda

Tour de Femmes

Events & Competitions

OS_EX19030M

2019 Experiential & Immersive Merit Award

BBDO / Atlanta

Street Grace

Stop Traffick

Events & Competitions

OS_EX19031M

2019 Experiential & Immersive Merit Award

Tech and Soul / São Paulo + Uber / São Paulo

Uber

Distracted Goalkepper

Events & Competitions

OS_EX19032M

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