The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Nike Just Do It 'Dream Crazy' Agency: Wieden+Kennedy / Portland + Nike / Beaverton Client: Nike Category: Social Engagement / Community Building
Nike Just Do It 'Dream Crazy' Agency: Wieden+Kennedy / Portland + Nike / Beaverton Client: Nike Category: Social Engagement / Community Building
We Believe Agency: GREY / New York + Procter & Gamble / Boston, MA + Townhouse / New York + Cosmo Street / New York Client: Gillette (P&G) Category: Social Engagement / Community Building
Price On Our Lives Agency: McCann / New York + March For Our Lives / Florida Client: March for Our Lives Category: Social Engagement / Community Building
Universal Love Songs Agency: McCann / New York Client: MGM Resorts International Category: Social Engagement / Community Building
#DefyTheName Agency: BBDO / New York + OPositive + DiniVonMuefflingCommunications Client: Monica Lewinsky/ Anti-Bullying Category: Social Engagement / Community Building
DNA Discounts Agency: Ogilvy Colombia / Bogotá + Ogilvy Mexico / Mexico City Client: Aeromexico Category: Social Engagement / Community Building
The Paralympic Network Agency: BBDO / Toronto Client: Canadian Paralympic Committee Category: Social Engagement / Community Building
Diesel Ha(u)te Couture Agency: Publicis Italy / Milan + Stink / London + The Mill New York / London + Sizzer / Amsterdam Client: Diesel Category: Social Engagement / Community Building
The 85-Year-Old Regret Agency: Energy BBDO / Chicago Client: Mars Inc. Category: Social Engagement / Community Building
Sleeping Flags Agency: Rothco | Accenture Interactive / Dublin + Antidote / Dublin + Raygun / Dublin Client: O.N.E. Category: Social Engagement / Community Building
#ShaveToRemember Agency: Ogilvy South Africa / Johannesburg Client: Philips & The Nelson Mandela Foundation Category: Social Engagement / Community Building
The Earnbassadors Agency: CHE Proximity / Australia + FINCH / Melbourne Client: Velocity Frequent Flyer Category: Social Engagement / Community Building
Raise your Voice. Not your Phone. Agency: FCB & Hellocomputer / Cape Town Client: Western Cape Government Category: Social Engagement / Community Building

2019 Social Media Best of Discipline Pencil

Wieden+Kennedy / Portland + Nike / Beaverton

Nike

Nike Just Do It 'Dream Crazy'

Social Engagement / Community Building

OS_SM19001G

2019 Social Media Gold Pencil

Wieden+Kennedy / Portland + Nike / Beaverton

Nike

Nike Just Do It 'Dream Crazy'

Social Engagement / Community Building

OS_SM19001G

2019 Social Media Gold Pencil

GREY / New York + Procter & Gamble / Boston, MA + Townhouse / New York + Cosmo Street / New York

Gillette (P&G)

We Believe

Social Engagement / Community Building

OS_SM19017G

2019 Social Media Gold Pencil

McCann / New York + March For Our Lives / Florida

March for Our Lives

Price On Our Lives

Social Engagement / Community Building

OS_SM19018G

2019 Social Media Silver Pencil

McCann / New York

MGM Resorts International

Universal Love Songs

Social Engagement / Community Building

OS_SM19019S

2019 Social Media Bronze Pencil

BBDO / New York + OPositive + DiniVonMuefflingCommunications

Monica Lewinsky/ Anti-Bullying

#DefyTheName

Social Engagement / Community Building

OS_SM19020B

2019 Social Media Merit Award

Ogilvy Colombia / Bogotá + Ogilvy Mexico / Mexico City

Aeromexico

DNA Discounts

Social Engagement / Community Building

OS_SM19056M

2019 Social Media Merit Award

BBDO / Toronto

Canadian Paralympic Committee

The Paralympic Network

Social Engagement / Community Building

OS_SM19057M

2019 Social Media Merit Award

Publicis Italy / Milan + Stink / London + The Mill New York / London + Sizzer / Amsterdam

Diesel

Diesel Ha(u)te Couture

Social Engagement / Community Building

OS_SM19058M

2019 Social Media Merit Award

Energy BBDO / Chicago

Mars Inc.

The 85-Year-Old Regret

Social Engagement / Community Building

OS_SM19059M

2019 Social Media Merit Award

Rothco | Accenture Interactive / Dublin + Antidote / Dublin + Raygun / Dublin

O.N.E.

Sleeping Flags

Social Engagement / Community Building

OS_SM19060M

2019 Social Media Merit Award

Ogilvy South Africa / Johannesburg

Philips & The Nelson Mandela Foundation

#ShaveToRemember

Social Engagement / Community Building

OS_SM19061M

2019 Social Media Merit Award

CHE Proximity / Australia + FINCH / Melbourne

Velocity Frequent Flyer

The Earnbassadors

Social Engagement / Community Building

OS_SM19062M

2019 Social Media Merit Award

FCB & Hellocomputer / Cape Town

Western Cape Government

Raise your Voice. Not your Phone.

Social Engagement / Community Building

OS_SM19063M

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