The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
The Birth of Gaming Tourism
Agency: McCann / London + Craft/McCann / London + Momentum / London
Client: Xbox / Microsoft Category: Integrated Campaign
Stevenage Challenge
Agency: DAVID / Madrid + DAVID / Miami + Burger King / Miami
Client: Burger King Category: Integrated Campaign
JFK Moonshot
Agency: Digitas / Boston + Unit 9 / London
Client: JFK Presidential Library and Museum Category: Integrated Campaign
New Australia Land
Agency: MLA / Sydney + The Monkeys / Sydney
Client: MLA Category: Integrated Campaign
Belted Survivors
Agency: Clemenger BBDO / Wellington
Client: NZ Transport Agency Category: Integrated Campaign
Award:
2020 Direct Marketing Silver Pencil
Agency:
McCann / London + Craft/McCann / London + Momentum / London
Client:
Xbox / Microsoft
Title:
The Birth of Gaming Tourism
Category:
Integrated Campaign
Annual ID:
OS_DI20_029S
Award:
2020 Direct Marketing Merit Award
Agency:
DAVID / Madrid + DAVID / Miami + Burger King / Miami
Client:
Burger King
Title:
Stevenage Challenge
Category:
Integrated Campaign
Annual ID:
OS_DI20_112M
Award:
2020 Direct Marketing Merit Award
Agency:
Digitas / Boston + Unit 9 / London
Client:
JFK Presidential Library and Museum
Title:
JFK Moonshot
Category:
Integrated Campaign
Annual ID:
OS_DI20_113M
Award:
2020 Direct Marketing Merit Award
Agency:
DDB Group New Zealand / Auckland
Client:
Lotto NZ
Title:
L05T
Category:
Integrated Campaign
Annual ID:
OS_DI20_114M
Award:
2020 Direct Marketing Merit Award
Agency:
MLA / Sydney + The Monkeys / Sydney
Client:
MLA
Title:
New Australia Land
Category:
Integrated Campaign
Annual ID:
OS_DI20_115M