The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Awards Archive
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Award
Agency
Client
Title
Category
Annual ID
Unscripted
Agency: Wunderman Thompson UK / London
Client: BT Sport Category: Innovation in Integrated Branding
Stevenage Challenge
Agency: DAVID / Madrid + DAVID / Miami + Burger King / Miami
Client: Burger King Category: Innovation in Integrated Branding
Brandless
Agency: Goodby Silverstein & Partners / San Francisco + RadicalMedia / Santa Monica + Exile / Santa Monica + The Mill / Los Angeles
Client: Doritos Category: Innovation in Integrated Branding
"Democratic Art – An Ai Weiwei for everybody."
Agency: HEIMAT / Berlin + NEUTRAL / Zürich + LIESEL Filmproduktion GmbH / Berlin + Loft Tonstudios GmbH / Berlin
Client: HORNBACH Baumarkt AG Category: Innovation in Integrated Branding
Britain Get Talking
Agency: Uncommon Creative Studio / London + ITV / London
Client: ITV Category: Innovation in Integrated Branding
Scent By
Agency: Ogilvy / Chicago
Client: SC Johnson - Glade Category: Innovation in Integrated Branding
Award:
2020 Integrated Merit Award
Agency:
Wunderman Thompson UK / London
Client:
BT Sport
Title:
Unscripted
Category:
Innovation in Integrated Branding
Annual ID:
OS_IG20_044M
Award:
2020 Integrated Merit Award
Agency:
DAVID / Madrid + DAVID / Miami + Burger King / Miami
Client:
Burger King
Title:
Stevenage Challenge
Category:
Innovation in Integrated Branding
Annual ID:
OS_IG20_045M
Award:
2020 Integrated Merit Award
Agency:
Goodby Silverstein & Partners / San Francisco + RadicalMedia / Santa Monica + Exile / Santa Monica + The Mill / Los Angeles
Client:
Doritos
Title:
Brandless
Category:
Innovation in Integrated Branding
Annual ID:
OS_IG20_046M
Award:
2020 Integrated Merit Award
Agency:
Droga5 / New York
Client:
HBO
Title:
For The Throne
Category:
Innovation in Integrated Branding
Annual ID:
OS_IG20_047M
Award:
2020 Integrated Merit Award
Agency:
HEIMAT / Berlin + NEUTRAL / Zürich + LIESEL Filmproduktion GmbH / Berlin + Loft Tonstudios GmbH / Berlin
Client:
HORNBACH Baumarkt AG
Title:
"Democratic Art – An Ai Weiwei for everybody."
Category:
Innovation in Integrated Branding
Annual ID:
OS_IG20_048M
Award:
2020 Integrated Merit Award
Agency:
Uncommon Creative Studio / London + ITV / London
Client:
ITV
Title:
Britain Get Talking
Category:
Innovation in Integrated Branding
Annual ID:
OS_IG20_049M