The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

I'm Drinking It For You Agency: Sweetshop / Auckland + DB Brewery / Auckland + Colenso BBDO / Auckland Client: DB Breweries Category: Use of Music / Original Music
The Beatbox Catalogue Agency: Artplan / São Paulo + Play It Again / São Paulo Client: Etna Category: Use of Music / Original Music
Bounce Agency: TBWA\Media Arts Lab / Los Angeles + Pulse Films / Los Angeles + Framestore / Los Angeles Client: Apple Category: Use of Music / Licensed / Adapted Music
Let The Song Play Agency: Spotify In-House / New York Client: Spotify Category: Use of Music / Licensed / Adapted Music
The Underdogs Agency: Apple / Cupertino + Smuggler / LA + Work / LA + A52 / LA Client: Apple Category: Use of Music / Original Music
Silence the Critics Agency: MJZ / Los Angeles + MJZ / London + Mother / London Client: IKEA Category: Use of Music / Original Music
Bertha Benz: The Journey That Changed Everything Agency: antoni garage / Berlin + Mercedes-Benz / Stuttgart + Anorak / Berlin Client: Mercedes-Benz AG Category: Use of Music / Original Music
Enjoy Electric - EQC x The Weeknd Agency: Mercedes-Benz / Stuttgart + antoni garage GmbH / Berlin + Iconoclast Germany GmbH / Berlin + nhb Studios / Berlin Client: Mercedes-Benz AG Category: Use of Music / Original Music
NISSAN QASHQAI SOUND ODYSSEY Agency: TBWA\G1 / Boulogne Billancourt + TBWA\Else / Boulogne Billancourt + Moonwalk film / Paris Client: NISSAN EUROPE Category: Use of Music / Original Music
Back to School Essentials Agency: BBDO / New York + Smuggler / New York Client: Sandy Hook Promise Category: Use of Music / Original Music
Introducing iPhone 11 Agency: Apple / Cupertino + Somesuch / LA + Cosmo Street / LA + Framestore / LA Client: Apple Category: Use of Music / Licensed / Adapted Music

2020 Moving Image Craft Gold Pencil

Sweetshop / Auckland + DB Brewery / Auckland + Colenso BBDO / Auckland

DB Breweries

I'm Drinking It For You

Use of Music / Original Music

OS_MI20_032G

2020 Moving Image Craft Bronze Pencil

Artplan / São Paulo + Play It Again / São Paulo

Etna

The Beatbox Catalogue

Use of Music / Original Music

OS_MI20_033B

2020 Moving Image Craft Bronze Pencil

TBWA\Media Arts Lab / Los Angeles + Pulse Films / Los Angeles + Framestore / Los Angeles

Apple

Bounce

Use of Music / Licensed / Adapted Music

OS_MI20_034B

2020 Moving Image Craft Bronze Pencil

Spotify In-House / New York

Spotify

Let The Song Play

Use of Music / Licensed / Adapted Music

OS_MI20_035B

2020 Moving Image Craft Merit Award

Apple / Cupertino + Smuggler / LA + Work / LA + A52 / LA

Apple

The Underdogs

Use of Music / Original Music

OS_MI20_103M

2020 Moving Image Craft Merit Award

MJZ / Los Angeles + MJZ / London + Mother / London

IKEA

Silence the Critics

Use of Music / Original Music

OS_MI20_104M

2020 Moving Image Craft Merit Award

antoni garage / Berlin + Mercedes-Benz / Stuttgart + Anorak / Berlin

Mercedes-Benz AG

Bertha Benz: The Journey That Changed Everything

Use of Music / Original Music

OS_MI20_105M

2020 Moving Image Craft Merit Award

Mercedes-Benz / Stuttgart + antoni garage GmbH / Berlin + Iconoclast Germany GmbH / Berlin + nhb Studios / Berlin

Mercedes-Benz AG

Enjoy Electric - EQC x The Weeknd

Use of Music / Original Music

OS_MI20_106M

2020 Moving Image Craft Merit Award

TBWA\G1 / Boulogne Billancourt + TBWA\Else / Boulogne Billancourt + Moonwalk film / Paris

NISSAN EUROPE

NISSAN QASHQAI SOUND ODYSSEY

Use of Music / Original Music

OS_MI20_107M

2020 Moving Image Craft Merit Award

BBDO / New York + Smuggler / New York

Sandy Hook Promise

Back to School Essentials

Use of Music / Original Music

OS_MI20_108M

2020 Moving Image Craft Merit Award

Apple / Cupertino + Somesuch / LA + Cosmo Street / LA + Framestore / LA

Apple

Introducing iPhone 11

Use of Music / Licensed / Adapted Music

OS_MI20_109M

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