The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Don't Get Sidetracked. Get Setapp. Agency: Droga5 / London + Biscuit Filmworks / London Client: Setapp Category: Online Films & Video / Long Form - Series
A Career-Limiting Campaign Agency: Saatchi & Saatchi New Zealand / Auckland + Starcom / Auckland + MSL New Zealand / Auckland + Passion Pictures / London Client: Global Women Category: Online Films & Video / Short Form - Series
Snake Agency: Droga5 / London + Biscuit Filmworks / London Client: Setapp Category: Online Films & Video / Long Form - Single
Francesca Agency: Publicis Italy / Milan + DIVISION / Paris + Mikros Image / Paris + Sizzer / Amsterdam Client: Diesel Category: Online Films & Video / Long Form - Single
The whole working-from-home thing Agency: SMUGGLER + Apple Client: Apple Category: Online Films & Video / Long Form - Single
You Can't Stop Sports (Campaign) Agency: Wieden+Kennedy / Portland Client: Nike Category: Television & VOD / Long Form - Series
Late Night Stores Agency: DAVID / São Paulo + Loud / São Paulo + Café Royal / São Paulo Client: Burger King Category: Low Budget / Under 50K Budget
The big danish bacon pre-roll Agency: Hjaltelin Stahl / Copenhagen + Pegasus Production / Copenhagen Client: Danish Crown Category: Online Films & Video / Pre-Roll - Single
The Match of Ages Agency: We Believers / New York Client: Corona Category: Innovation & Transformation / Innovation in Lockdown
Courage is Beautiful Agency: Ogilvy UK / London + Ogilvy / Toronto + Outsider Editorial / Toronto Client: Unilever / Dove Category: Television & VOD / Short Form - Single
Never Lost Agency: Droga5 / New York + Facebook / New York + Blacksmith / New York + Wave Studios / New York Client: Facebook Category: User-Generated Content
Maurice and The Black Bear School Agency: Droga5 / New York + Moet Hennessy / New York + Wave Studios / New York + Somesuch / New York Client: Hennessy Category: Television & VOD / Long Form - Single

2021 Film Silver Pencil

Droga5 / London + Biscuit Filmworks / London

Setapp

Don't Get Sidetracked. Get Setapp.

Online Films & Video / Long Form - Series

OS_FI21_027S

2021 Film Silver Pencil

Saatchi & Saatchi New Zealand / Auckland + Starcom / Auckland + MSL New Zealand / Auckland + Passion Pictures / London

Global Women

A Career-Limiting Campaign

Online Films & Video / Short Form - Series

OS_FI21_015S

2021 Film Silver Pencil

Droga5 / London + Biscuit Filmworks / London

Setapp

Snake

Online Films & Video / Long Form - Single

OS_FI21_019S

2021 Film Silver Pencil

Publicis Italy / Milan + DIVISION / Paris + Mikros Image / Paris + Sizzer / Amsterdam

Diesel

Francesca

Online Films & Video / Long Form - Single

OS_FI21_020S

2021 Film Silver Pencil

SMUGGLER + Apple

Apple

The whole working-from-home thing

Online Films & Video / Long Form - Single

OS_FI21_021S

2021 Film Silver Pencil

Wieden+Kennedy / Portland

Nike

You Can't Stop Sports (Campaign)

Television & VOD / Long Form - Series

OS_FI21_013S

2021 Film Silver Pencil

DAVID / São Paulo + Loud / São Paulo + Café Royal / São Paulo

Burger King

Late Night Stores

Low Budget / Under 50K Budget

OS_FI21_033S

2021 Film Silver Pencil

Hjaltelin Stahl / Copenhagen + Pegasus Production / Copenhagen

Danish Crown

The big danish bacon pre-roll

Online Films & Video / Pre-Roll - Single

OS_FI21_029S

2021 Film Silver Pencil

We Believers / New York

Corona

The Match of Ages

Innovation & Transformation / Innovation in Lockdown

OS_FI21_041S

2021 Film Silver Pencil

Ogilvy UK / London + Ogilvy / Toronto + Outsider Editorial / Toronto

Unilever / Dove

Courage is Beautiful

Television & VOD / Short Form - Single

OS_FI21_003S

2021 Film Silver Pencil

Droga5 / New York + Facebook / New York + Blacksmith / New York + Wave Studios / New York

Facebook

Never Lost

User-Generated Content

OS_FI21_035S

2021 Film Silver Pencil

Droga5 / New York + Moet Hennessy / New York + Wave Studios / New York + Somesuch / New York

Hennessy

Maurice and The Black Bear School

Television & VOD / Long Form - Single

OS_FI21_009S

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