The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Awards Archive
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Moving Image Craft
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Filter
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Filter
Awards Archive
- Awards Archive
- Jury Archive
- Agency Rankings
- Independent Agency
- Design Firm
- Brand-Side Agency
- Brand
- Non-Profit Client
- Brand Parent Company
- Production Company
- Music & Sound Company
- Agency Network
- Independent Agency Network
- Agency Holding Company
- Creative
- Highest Ranked Work
- Country / Region
- Global Region
Award
Agency
Client
Title
Category
Annual ID
Dictators
Agency: Mischief @ No Fixed Address / New York + RepresentUs + Dini von Mueffling Communications
Client: RepresentUs Category: Visual Effects / Series
It's between you
Agency: BBDO Group Germany GmbH + outsider.tv
Client: WhatsApp Inc. Category: Direction / Series
Amazon Alexa Campaign
Agency: Biscuit Filmworks / London
Client: Amazon Alexa Category: Direction / Series
Never Lost
Agency: Droga5 / New York + Facebook / New York
Client: Facebook Category: Innovation & Transformation / Innovation in Lockdown
Life Needs Truth
Agency: Droga5 / New York + The New York Times
Client: The New York Times Category: Innovation & Transformation / Innovation in Lockdown
Hulu Has Live Sports: The Deepfake
Agency: Big Family Table / Los Angeles + Hulu / Santa Monica + Hungry Man Productions / Los Angeles
Client: Hulu Category: Innovation & Transformation / Innovation in Moving Image Craft
Everyday
Agency: Ogilvy / New York + Blacksmith TV + Epoch Films + Work Editorial
Client: Instagram Category: Innovation & Transformation / Innovation in Moving Image Craft
The Flight Attendant Main Title
Agency: Warner Bros Worldwide Television Marketing / Burbank
Client: Warner Bros TV & HBO Max Category: Title Sequences
The whole working-from-home thing
Agency: Apple + SMUGGLER + Work Editorial + a52
Client: Apple Category: Casting
Dance 10.000
Agency: Forsman & Bodenfors / Göteborg + The Producers / Stockholm
Client: Generation Pep Category: Casting
The Greatest Gift
Agency: Goodby Silverstein & Partners / San Francisco
Client: Xfinity Category: Casting
MAN ENOUGH: SHAVING STEREOTYPES
Agency: Grey India / Mumbai + Procter & Gamble India / Gillette / Mumbai
Client: Procter & Gamble India / Gillette Category: Casting
The Show Must Go On
Agency: Lucky Generals / London + PRETTYBIRD / London
Client: Amazon Category: Casting
Yimsu
Agency: Redfuse Communications / Hong Kong + Redfuse Communications / Bangkok + Colgate-Palmolive / APAC + Hogarth / Bangkok
Client: Colgate-Palmolive Category: Casting
Adobe x Keith Haring
Agency: dentsu ACHTUNG! / Amserdam + Adobe + Bakehouse / Moscow
Client: Adobe Category: Animation / Single
The Wheel
Agency: Johannes Leonardo / New York + The Mill / New York + Imperial Woodpecker / New York + LIME Studios
Client: Volkswagen Category: Animation / Single
#EdgarsChristmas
Agency: Jung von Matt Donau GmbH / Vienna + Passion Animation Studios / London + MCasso Productions / London + Unit Studios / London
Client: Erste Group Category: Animation / Single
TWO MONSTERS IN MY STORY
Agency: Publicis Conseil / Paris + Jungler / Paris + Prodigious / Paris + Starcom / Paris
Client: FACE A L'INCESTE Category: Animation / Single
The Eventful Life of Rosemarie
Agency: Roof Studio + CRK / Switzerland
Client: CURAVIVA Schweiz Category: Animation / Single
Keep stories alive
Agency: Wunderman Thompson / Paris
Client: Forbidden Stories Category: Animation / Single
Trapped
Agency: Area 23, An FCB Health Network Company / New York + Insmed Incorporated / Bridgewater, NJ, USA + Jamute / Sao Paulo, Brazil + Passion Pictures / London
Client: Insmed Incorporated/NTMFacts.com Category: Production Design / Single or Series
Tipping Point
Agency: DDB / Paris + Pinkman.tv / Paris + Machine / London
Client: Ubisoft Category: Production Design / Single or Series
The Flow
Agency: Forsman & Bodenfors / Singapore + Gojek / Singapore + Caviar / Paris + Mathematic / Paris
Client: Gojek Category: Production Design / Single or Series
The Wheel
Agency: Johannes Leonardo / New York + The Mill / New York + Imperial Woodpecker / New York + LIME Studios
Client: Volkswagen Category: Production Design / Single or Series
Best Enjoyed Vertically
Agency: SMUGGLER + DDB / Chicago
Client: Starburst Swirlers Category: Production Design / Single or Series
Journey into Sound - AirPods Max
Agency: Apple + Method + Iconoclast
Client: Apple Category: Visual Effects / Single
HORNBACH "It seems impossible. Until you do it."
Agency: HEIMAT / Berlin + LOFT Studios GmbH / Berlin + Untold Studios / London + MJZ / London
Client: HORNBACH Category: Visual Effects / Single
Senior Constable Laurie Fox
Agency: McCann / Melbourne + T&DA + EXIT Films
Client: Victoria Police Category: Visual Effects / Single
Us Dreamers
Agency: Moving Picture Company / London + 215 McCann / San Francisco + Microsoft Xbox / Los Angeles + RESET
Client: Microsoft Xbox Category: Visual Effects / Single
Through Different Eyes
Agency: TBWA\Singapore / Singapore + SixToes.tv / Singapore + Smuggler / London + Black Kite Studios / London
Client: Standard Chartered Category: Visual Effects / Single
We Got You Baby
Agency: Droga5 / New York + Kimberly-Clark/Huggies / New York + SMUGGLER
Client: Kimberly-Clark/Huggies Category: Writing / Single
Life Needs Truth
Agency: Droga5 / New York + The New York Times
Client: The New York Times Category: Writing / Single
Misinformation
Agency: Droga5 / New York + The New York Times
Client: The New York Times Category: Writing / Single
An Apple Original | ATV+
Agency: TBWA\Media Arts Lab / Los Angeles
Client: Apple, Inc. Category: Writing / Single
Over Sharing
Agency: TBWA\Media Arts Lab / Los Angeles
Client: Apple, Inc. Category: Writing / Single
Kobe - Better
Agency: Wieden+Kennedy / Portland + PRETTYBIRD + Spot Welders + a52
Client: Nike Category: Writing / Single
As One: The Vince Lombardi Comeback
Agency: 72andSunny / Los Angeles + National Football League
Client: National Football League Category: Use of Technology
Disappearing stories
Agency: Mozga Studio / Moscow
Client: Enjoyable Ageing Charity Foundation Category: Use of Vertical Video
Open Like Never Before
Agency: 72andSunny / Amsterdam
Client: The Coca-Cola Company Category: Editing / Single
Whatever It Takes
Agency: AMV BBDO / London
Client: Macmillan Cancer Support Category: Editing / Single
iPhone 12 - Make Movies Like The Movies
Agency: Apple + Somesuch / Los Angeles + Trim / London
Client: Apple Category: Editing / Single
Maurice and The Black Bear School
Agency: Droga5 / New York
Client: Hennessy Category: Editing / Single
Born In Quarantine
Agency: Droga5 / New York + Facebook / New York
Client: Facebook Category: Editing / Single
Never Lost
Agency: Droga5 / New York + Facebook / New York
Client: Facebook Category: Editing / Single