The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
The Illegal Blood Bank
Agency: ELVIS + FreedomToDonate + Hotwire + Jack Agency
Client: LADbible Group Category: Single Country or Region / Non-Profit / Charity
The Anticorruption Hackathon
Agency: WMC Grey / Prague + Grey / Europe
Client: Znamkamarada Category: Single Country or Region / Non-Profit / Charity
Colors of the World
Agency: Crayola + dentsumcgarrybowen / New York
Client: Crayola Category: Creative Effectiveness / Consumer / Brand
The Beer Cap Project.
Agency: MullenLowe SSP3 / Bogotá + AB InBev / Bogotá
Client: AB InBev / Aguila Beer Category: Creative Effectiveness / Consumer / Brand
The Illegal Blood Bank
Agency: ELVIS + FreedomToDonate + Hotwire + Jack Agency
Client: LADbible Group Category: Creative Effectiveness / Non-Profit / Charity
Sleeping Flags
Agency: Rothco, Part of Accenture Interactive / Dublin + O.N.E.
Client: O.N.E. Category: Creative Effectiveness / Non-Profit / Charity
Good Morning World
Agency: Special / Auckland + Special / Sydney + Sweetshop
Client: Tourism New Zealand Category: Multi-Country or Global / Consumer / Brand
Michelob ULTRA Courtside
Agency: FCB / New York
Client: Michelob ULTRA, Microsoft, NBA Category: Single Country or Region / Consumer / Brand
The Last Dance Deep Fake
Agency: Translation / Brooklyn + ESPN CreativeWorks / New York + ArtClass Content / New York
Client: ESPN / State Farm Category: Single Country or Region / Consumer / Brand
Award:
2021 Creative Effectiveness Bronze Pencil
Agency:
ELVIS + FreedomToDonate + Hotwire + Jack Agency
Client:
LADbible Group
Title:
The Illegal Blood Bank
Category:
Single Country or Region / Non-Profit / Charity
Annual ID:
OS_CE21_013B
Award:
2021 Creative Effectiveness Bronze Pencil
Agency:
WMC Grey / Prague + Grey / Europe
Client:
Znamkamarada
Title:
The Anticorruption Hackathon
Category:
Single Country or Region / Non-Profit / Charity
Annual ID:
OS_CE21_014B
Award:
2021 Creative Effectiveness Bronze Pencil
Agency:
Crayola + dentsumcgarrybowen / New York
Client:
Crayola
Title:
Colors of the World
Category:
Creative Effectiveness / Consumer / Brand
Annual ID:
OS_CE21_005B
Award:
2021 Creative Effectiveness Bronze Pencil
Agency:
MullenLowe SSP3 / Bogotá + AB InBev / Bogotá
Client:
AB InBev / Aguila Beer
Title:
The Beer Cap Project.
Category:
Creative Effectiveness / Consumer / Brand
Annual ID:
OS_CE21_006B
Award:
2021 Creative Effectiveness Bronze Pencil
Agency:
ELVIS + FreedomToDonate + Hotwire + Jack Agency
Client:
LADbible Group
Title:
The Illegal Blood Bank
Category:
Creative Effectiveness / Non-Profit / Charity
Annual ID:
OS_CE21_008B
Award:
2021 Creative Effectiveness Bronze Pencil
Agency:
Rothco, Part of Accenture Interactive / Dublin + O.N.E.
Client:
O.N.E.
Title:
Sleeping Flags
Category:
Creative Effectiveness / Non-Profit / Charity
Annual ID:
OS_CE21_009B
Award:
2021 Creative Effectiveness Bronze Pencil
Agency:
Special / Auckland + Special / Sydney + Sweetshop
Client:
Tourism New Zealand
Title:
Good Morning World
Category:
Multi-Country or Global / Consumer / Brand
Annual ID:
OS_CE21_015B
Award:
2021 Creative Effectiveness Bronze Pencil
Agency:
FCB / New York
Client:
Michelob ULTRA, Microsoft, NBA
Title:
Michelob ULTRA Courtside
Category:
Single Country or Region / Consumer / Brand
Annual ID:
OS_CE21_011B