The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

SICK BEATS Agency: Area 23, An FCB Health Network Company / New York + Claire’s Place Foundation / Redondo Beach, CA + Woojer / Herzliya, Israel Client: Woojer Category: Craft / Use of Sound
SICK BEATS Agency: Area 23, An FCB Health Network Company / New York + Claire’s Place Foundation / Redondo Beach, CA + Woojer / Herzliya, Israel Client: Woojer Category: Craft / Use of Technology
Drowned Requiem Agency: fischerAppelt / Philipp und Keuntje + SKILL Music / Hamburg + fischerAppelt, performance / Berlin + fischerAppelt, relations / Hamburg Client: United4Rescue Category: Craft / Use of Sound
Michelob ULTRA Courtside Agency: FCB / New York Client: Michelob ULTRA, Microsoft, NBA Category: Craft / Use of Technology
Trendiest Apartment Agency: Ogilvy / Chicago Client: SC Johnson/Pledge Category: Craft / Dynamic Data Visualization
Farewell, Work Holiday Parties Agency: DDB / Chicago + Arts & Sciences + Arcade + LIME Studios Client: Miller Lite Category: Craft / Art Direction
The OREO Doomsday Vault Agency: the community / Miami + OREO + 360i / New York + World War Seven / San Francisco Client: Mondelez / Oreo Category: Craft / Storytelling
UNBOXING Agency: FCB&FiRe / Madrid Client: Netflix / PlayStation Category: Craft / Storytelling
Second Life Agency: Geometry Ogilvy Japan / Tokyo + Birdman / Tokyo Client: IBM Category: Craft / Use of Technology
Buy With Your Time Agency: Memac Ogilvy / Dubai + Goldmine Films / Dubai Client: Al Futtaim IKEA Category: Craft / Use of Technology
Alone with Me Agency: Spotify In-House Client: Spotify Category: Craft / Use of Technology
Alone with Me Agency: Spotify In-House Client: Spotify Category: Craft / Dynamic Data Visualization
UNI-FORM Agency: Ogilvy / Taiwan + Ogilvy / Hong Kong Client: VOGUE Category: Craft / Art Direction

2021 Experiential & Immersive Gold Pencil

Area 23, An FCB Health Network Company / New York + Claire’s Place Foundation / Redondo Beach, CA + Woojer / Herzliya, Israel

Woojer

SICK BEATS

Craft / Use of Sound

OS_EX21_021G

2021 Experiential & Immersive Gold Pencil

Area 23, An FCB Health Network Company / New York + Claire’s Place Foundation / Redondo Beach, CA + Woojer / Herzliya, Israel

Woojer

SICK BEATS

Craft / Use of Technology

OS_EX21_018G

2021 Experiential & Immersive Silver Pencil

fischerAppelt / Philipp und Keuntje + SKILL Music / Hamburg + fischerAppelt, performance / Berlin + fischerAppelt, relations / Hamburg

United4Rescue

Drowned Requiem

Craft / Use of Sound

OS_EX21_022S

2021 Experiential & Immersive Silver Pencil

FCB / New York

Michelob ULTRA, Microsoft, NBA

Michelob ULTRA Courtside

Craft / Use of Technology

OS_EX21_019S

2021 Experiential & Immersive Silver Pencil

Ogilvy / Chicago

SC Johnson/Pledge

Trendiest Apartment

Craft / Dynamic Data Visualization

OS_EX21_023S

2021 Experiential & Immersive Silver Pencil

DDB / Chicago + Arts & Sciences + Arcade + LIME Studios

Miller Lite

Farewell, Work Holiday Parties

Craft / Art Direction

OS_EX21_017S

2021 Experiential & Immersive Bronze Pencil

the community / Miami + OREO + 360i / New York + World War Seven / San Francisco

Mondelez / Oreo

The OREO Doomsday Vault

Craft / Storytelling

OS_EX21_020B

2021 Experiential & Immersive Merit Award

FCB&FiRe / Madrid

Netflix / PlayStation

UNBOXING

Craft / Storytelling

OS_EX21_071M

2021 Experiential & Immersive Merit Award

Geometry Ogilvy Japan / Tokyo + Birdman / Tokyo

IBM

Second Life

Craft / Use of Technology

OS_EX21_068M

2021 Experiential & Immersive Merit Award

Memac Ogilvy / Dubai + Goldmine Films / Dubai

Al Futtaim IKEA

Buy With Your Time

Craft / Use of Technology

OS_EX21_069M

2021 Experiential & Immersive Merit Award

Spotify In-House

Spotify

Alone with Me

Craft / Use of Technology

OS_EX21_070M

2021 Experiential & Immersive Merit Award

Spotify In-House

Spotify

Alone with Me

Craft / Dynamic Data Visualization

OS_EX21_072M

2021 Experiential & Immersive Merit Award

Ogilvy / Taiwan + Ogilvy / Hong Kong

VOGUE

UNI-FORM

Craft / Art Direction

OS_EX21_067M

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