The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

You Love Me Agency: Translation / Brooklyn + Beats by Dr. Dre / Los Angeles + PRETTYBIRD / Los Angeles Client: Beats by Dr. Dre Category: Short Form Video / Single
Kobe - Better Agency: Wieden+Kennedy / Portland + PRETTYBIRD + Spot Welders + Joint Editorial Client: Nike Category: Short Form Video / Single
Open Like Never Before Agency: 72andSunny / Amsterdam Client: The Coca-Cola Company Category: Short Form Video / Single
Unbreakable Agency: Area 23, An FCB Health Network Company / New York + Insmed Incorporated / Bridgewater, NJ, USA + Jamute / Sao Paulo, Brazil + Roof Studio / New York Client: Insmed Incorporated/NTMFacts.com Category: Short Form Video / Single
The Last Dance Deep Fake Agency: ESPN CreativeWorks / New York + Translation / Brooklyn + ArtClass Content / New York Client: ESPN / State Farm Category: Short Form Video / Single
The Ultimate Safety Test Agency: Grey / London + Smuggler / London + Volvo Cars + Wildfire / London Client: Volvo Cars (Global) Category: Short Form Video / Single
The Artist Agency: Ogilvy / Mumbai + ITC - Savlon / Kolkata + Good Morning / Mumbai Client: Savlon Category: Short Form Video / Single
TWO MONSTERS IN MY STORY Agency: Publicis Conseil / Paris + Jungler / Paris + Prodigious / Paris + Starcom / Paris Client: FACE A L'INCESTE Category: Short Form Video / Single
Records of Credit Agency: TBWA\Chiat\Day / Los Angeles + The Youth + Colossal + Canja Audio Culture / Curitiba Client: The Recording Academy Category: Short Form Video / Single
You Can't Stop Us Agency: Wieden+Kennedy / Portland + Pulse Films + Joint Editorial + a52 Client: Nike Category: Short Form Video / Single
Omega Mart Grand Opening Agency: Wieden+Kennedy / Portland + Joint Editorial + Kevin + Biscuit Filmworks Client: Meow Wolf Category: Short Form Video / Single

2021 Branded Entertainment Bronze Pencil

Translation / Brooklyn + Beats by Dr. Dre / Los Angeles + PRETTYBIRD / Los Angeles

Beats by Dr. Dre

You Love Me

Short Form Video / Single

OS_BE21_002B

2021 Branded Entertainment Bronze Pencil

Wieden+Kennedy / Portland + PRETTYBIRD + Spot Welders + Joint Editorial

Nike

Kobe - Better

Short Form Video / Single

OS_BE21_003B

2021 Branded Entertainment Merit Award

72andSunny / Amsterdam

The Coca-Cola Company

Open Like Never Before

Short Form Video / Single

OS_BE21_033M

2021 Branded Entertainment Merit Award

Area 23, An FCB Health Network Company / New York + Insmed Incorporated / Bridgewater, NJ, USA + Jamute / Sao Paulo, Brazil + Roof Studio / New York

Insmed Incorporated/NTMFacts.com

Unbreakable

Short Form Video / Single

OS_BE21_034M

2021 Branded Entertainment Merit Award

ESPN CreativeWorks / New York + Translation / Brooklyn + ArtClass Content / New York

ESPN / State Farm

The Last Dance Deep Fake

Short Form Video / Single

OS_BE21_035M

2021 Branded Entertainment Merit Award

Grey / London + Smuggler / London + Volvo Cars + Wildfire / London

Volvo Cars (Global)

The Ultimate Safety Test

Short Form Video / Single

OS_BE21_036M

2021 Branded Entertainment Merit Award

Ogilvy / Mumbai + ITC - Savlon / Kolkata + Good Morning / Mumbai

Savlon

The Artist

Short Form Video / Single

OS_BE21_037M

2021 Branded Entertainment Merit Award

Publicis Conseil / Paris + Jungler / Paris + Prodigious / Paris + Starcom / Paris

FACE A L'INCESTE

TWO MONSTERS IN MY STORY

Short Form Video / Single

OS_BE21_038M

2021 Branded Entertainment Merit Award

TBWA\Chiat\Day / Los Angeles + The Youth + Colossal + Canja Audio Culture / Curitiba

The Recording Academy

Records of Credit

Short Form Video / Single

OS_BE21_039M

2021 Branded Entertainment Merit Award

Wieden+Kennedy / Portland + Pulse Films + Joint Editorial + a52

Nike

You Can't Stop Us

Short Form Video / Single

OS_BE21_040M

2021 Branded Entertainment Merit Award

Wieden+Kennedy / Portland + Joint Editorial + Kevin + Biscuit Filmworks

Meow Wolf

Omega Mart Grand Opening

Short Form Video / Single

OS_BE21_041M

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