The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Open Like Never Before Agency: 72andSunny / Amsterdam Client: The Coca-Cola Company Category: Writing / Single
Life Below Water Agency: Goodby Silverstein & Partners / San Francisco Client: Google / United Nations / Tribeca Enterprises Category: Writing / Single
You Can't Stop Us Agency: Wieden+Kennedy / Portland + Pulse Films + a52 + Joint Editorial Client: Nike Category: Writing / Single
Born In Quarantine Agency: Droga5 / New York + Facebook / New York Client: Facebook Category: Writing / Single
Upstream Agency: Saatchi & Saatchi / El Segundo + Dentsu Inc. / Tokyo Client: Toyota Motor Corporation / Toyota Motor North America Category: Writing / Single
Don't Get Sidetracked. Get Setapp. Agency: Droga5 / London + Biscuit Filmworks / London Client: Setapp Category: Writing / Series
You Can't Stop Sports (Campaign) Agency: Wieden+Kennedy / Portland Client: Nike Category: Writing / Series
Survive Agency: Droga5 / New York + Facebook / New York Client: Facebook Category: Writing / Single
We Got You Baby Agency: Droga5 / New York + Kimberly-Clark/Huggies / New York + SMUGGLER Client: Kimberly-Clark/Huggies Category: Writing / Single
Life Needs Truth Agency: Droga5 / New York + The New York Times Client: The New York Times Category: Writing / Single
Misinformation Agency: Droga5 / New York + The New York Times Client: The New York Times Category: Writing / Single
The whole working-from-home thing Agency: SMUGGLER + Apple Client: Apple Category: Writing / Single
An Apple Original | ATV+ Agency: TBWA\Media Arts Lab / Los Angeles Client: Apple, Inc. Category: Writing / Single
Over Sharing Agency: TBWA\Media Arts Lab / Los Angeles Client: Apple, Inc. Category: Writing / Single
Kobe - Better Agency: Wieden+Kennedy / Portland + PRETTYBIRD + Spot Welders + a52 Client: Nike Category: Writing / Single

2021 Moving Image Craft Silver Pencil

72andSunny / Amsterdam

The Coca-Cola Company

Open Like Never Before

Writing / Single

OS_MI21_007S

2021 Moving Image Craft Silver Pencil

Goodby Silverstein & Partners / San Francisco

Google / United Nations / Tribeca Enterprises

Life Below Water

Writing / Single

OS_MI21_008S

2021 Moving Image Craft Silver Pencil

Wieden+Kennedy / Portland + Pulse Films + a52 + Joint Editorial

Nike

You Can't Stop Us

Writing / Single

OS_MI21_009S

2021 Moving Image Craft Bronze Pencil

Droga5 / New York + Facebook / New York

Facebook

Born In Quarantine

Writing / Single

OS_MI21_010B

2021 Moving Image Craft Bronze Pencil

Saatchi & Saatchi / El Segundo + Dentsu Inc. / Tokyo

Toyota Motor Corporation / Toyota Motor North America

Upstream

Writing / Single

OS_MI21_011B

2021 Moving Image Craft Merit Award

Droga5 / London + Biscuit Filmworks / London

Setapp

Don't Get Sidetracked. Get Setapp.

Writing / Series

OS_MI21_061M

2021 Moving Image Craft Merit Award

Wieden+Kennedy / Portland

Nike

You Can't Stop Sports (Campaign)

Writing / Series

OS_MI21_062M

2021 Moving Image Craft Merit Award

Droga5 / New York + Facebook / New York

Facebook

Survive

Writing / Single

OS_MI21_053M

2021 Moving Image Craft Merit Award

Droga5 / New York + Kimberly-Clark/Huggies / New York + SMUGGLER

Kimberly-Clark/Huggies

We Got You Baby

Writing / Single

OS_MI21_054M

2021 Moving Image Craft Merit Award

Droga5 / New York + The New York Times

The New York Times

Life Needs Truth

Writing / Single

OS_MI21_055M

2021 Moving Image Craft Merit Award

Droga5 / New York + The New York Times

The New York Times

Misinformation

Writing / Single

OS_MI21_056M

2021 Moving Image Craft Merit Award

SMUGGLER + Apple

Apple

The whole working-from-home thing

Writing / Single

OS_MI21_057M

2021 Moving Image Craft Merit Award

TBWA\Media Arts Lab / Los Angeles

Apple, Inc.

An Apple Original | ATV+

Writing / Single

OS_MI21_058M

2021 Moving Image Craft Merit Award

TBWA\Media Arts Lab / Los Angeles

Apple, Inc.

Over Sharing

Writing / Single

OS_MI21_059M

2021 Moving Image Craft Merit Award

Wieden+Kennedy / Portland + PRETTYBIRD + Spot Welders + a52

Nike

Kobe - Better

Writing / Single

OS_MI21_060M

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