The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Agency
Client
Title
Category
Annual ID
Lil Sugar – Master of Disguise
Agency: Area 23, An IPG Health Company / New York + HIP HOP PUBLIC HEALTH / New York + Canja Audio Culture / Curitiba + ZOMBIE STUDIOS / Sao Paolo
Client: Hip Hop Public Health Category: Original Music / Song
Winning Country
Agency: Barking Owl / Los Angeles + Cactus / Denver
Client: Colorado Lottery Category: Original Music / Song
The Outsideologist Project
Agency: Energy BBDO / Chicago + Bayer / Whippany + Mophonics / Los Angeles + ATK Plan / Dallas
Client: Claritin Category: Original Music / Song
Tape Out Hate
Agency: Grayson Music / Toronto + Anomaly / Toronto + Steam Films / Toronto
Client: AB InBev / Budweiser Category: Original Music / Song
Lily's Raincoat
Agency: Grayson Music / Toronto + Juliet Creative / Toronto + Aguita / Los Angeles
Client: SickKids Foundation Category: Original Music / Song
Life is But a Dream
Agency: Jang Young-gyu / Seoul + Apple Marcom + A MOHO FILM / Seoul
Client: Apple Category: Original Music / Song
The Lil Jif Project
Agency: PSOne / New York + The J.M. Smucker Company / Orrville
Client: Jif Category: Original Music / Song
Machine Gun Mouth
Agency: Early Man Film Pvt Ltd / Mumbai + DDB Mudra Group / Mumbai
Client: Battlegrounds Mobile India Category: Sound Editing
Launch campaign Mission R
Agency: Grabarz & Partner / Hamburg + Dr. Ing. h.c. F. Porsche AG / Stuttgart + PHD Global Business / Hamburg + Hochkant Film GmbH & Co. KG / München
Client: Dr. Ing. h.c. F. Porsche AG Category: Sound Editing
Team Up For Excellence - The Film
Agency: FRED & FARID / New York
Client: Rémy Martin Category: Artist / Brand Collaboration
DojaCode
Agency: Mojo Supermarket + Active Theory + Girls Who Code
Client: Girls Who Code Category: Artist / Brand Collaboration
Gracias a la Vida, Thank You to Life
Agency: MullenLowe / Los Angeles + Tribe Caribe / Miami + Cut+Run / Los Angeles + Stink Films / Los Angeles
Client: Bacardi/Patrón Tequila Category: Artist / Brand Collaboration
The Lil Jif Project
Agency: PSOne / New York + The J.M. Smucker Company / Orrville
Client: Jif Category: Artist / Brand Collaboration
Menstrual Dignity
Agency: Wunderman Thompson / Sao Paulo + Johnson & Johnson + We4 Music + Landia & M&A
Client: Johnson & Johnson Category: Artist / Brand Collaboration
There She Is
Agency: Anomaly / New York
Client: DICK'S Sporting Goods Category: Use of Licensed Music
For When It's Time
Agency: Energy BBDO / Chicago + Mars Wrigley + MJZ + Final Cut
Client: Mars Wrigley / Extra Gum Category: Use of Licensed Music
The Lift
Agency: TBWA\Paris / Boulogne-Billancourt + Wanda + / Saint Denis La Plaine + TBWA Else / Boulogne-Billancourt + The Mill London / London
Client: Winamax Category: Use of Licensed Music
A new sound for air
Agency: German Wahnsinn / Hamburg + Atelier Grand Berg / Rastatt
Client: ADAM Category: Sonic Branding / Branded Audio
Day After Day
Agency: Bensimon Byrne / Toronto + Narrative / Toronto + OneMethod / Toronto
Client: White Ribbon Category: Sound Mixing
The Truth Takes a Journalist
Agency: Droga5 / New York + Wave Studios / New York + Somesuch + Walker
Client: The New York Times Category: Sound Mixing
Feet
Agency: TBWA Hunt Lascaris / Johannesburg + Sterling Sound / Johannesburg
Client: MTN South Africa Category: Sound Mixing
Start Up - 45 Years of Apple Sounds
Agency: TBWA\Media Arts Lab / Los Angeles + OMD / Los Angeles + Cabin Editing Company / Los Angeles + Imperial Woodpecker / Los Angeles
Client: Apple Category: Sound Mixing
Unwanted Followers
Agency: No Fixed Address / Toronto + Canadian Centre for Child Protection + 4Zero1 + Voyelles Films
Client: Canadian Centre for Child Protection Category: Music Adaptation / Song
A Future Begins
Agency: Observatory / Los Angeles + Chipotle / Newport Beach + Nexus Studios / London + The Elements Music / Santa Monica/LA
Client: Chipotle Category: Music Adaptation / Song
LEGO Playwaves
Agency: Akcelo / Sydney + Otis Studios / Sydney + Otis Studios / Sydney
Client: LEGO Australia Category: Experiential Music & Sound
Alexa, what is love?
Agency: Amazon Brand Innovation Lab / Seattle + Southside Films / Brooklyn + redfitz / Brooklyn + Fanciful Films / Los Angeles
Client: Ad Council Category: Experiential Music & Sound
Day After Day
Agency: Bensimon Byrne / Toronto + Narrative / Toronto + OneMethod / Toronto
Client: White Ribbon Category: Sound Design
The Ghost
Agency: Grabarz & Partner / Hamburg + Dr. Ing. h.c. F. Porsche AG / Stuttgart + INFECTED GmbH / Hamburg + Markenfilm GmbH / Hamburg
Client: Dr. Ing. h.c. F. Porsche AG Category: Sound Design
Later Means Never
Agency: Machine / London + Uncommon Creative Studio / London + Blinkink / London
Client: B&Q Category: Sound Design
FIFA 22 Hyper Motion
Agency: No.8 Sound & Vision Ltd / London
Client: EA Sports Category: Sound Design
The World is on Netflix
Agency: Squeak E. Clean Studios + RSA Films
Client: Netflix Category: Sound Design
BEETHOVEN X - THE AI PROJECT
Agency: DDB GROUP GMBH / Germany + Hastings Audio Network + Optix Post Production GMBH
Client: Telekom Deutschland GmbH Category: Innovation & Transformation / Innovation in Music & Sound Craft
The On Hold Music Show
Agency: NEXT Brand & Creative / Palo Alto + Scout Music
Client: Next Insurance Category: Innovation & Transformation / Innovation in Music & Sound Craft
Memory Karaoke
Agency: Ogilvy Mumbai / India + MTV / Mumbai
Client: MTV + ARDSI Category: Innovation & Transformation / Innovation in Music & Sound Craft
Lost Tapes Of The 27 Club
Agency: Rethink + Over The Bridge
Client: Over The Bridge Category: Innovation & Transformation / Innovation in Music & Sound Craft
"Future 2021" – The Concept EQG
Agency: antoni garage GmbH & Co. KG / Berlin
Client: Mercedes-Benz Category: Original Music / Score
BEETHOVEN X - THE AI PROJECT
Agency: DDB GROUP GMBH / Germany + Hastings Audio Network + Optix Post Production GMBH
Client: Telekom Deutschland GmbH Category: Original Music / Score
The Taste of Reunion
Agency: Ogilvy Mexico / Ciudad de Mexico + Media.Monks / Mexico City
Client: AB INBEV Category: Original Music / Score
Sound Support
Agency: The Public House / Dublin + PHD / Dublin + Event Junkies / Dublin + Motherland / Dublin
Client: FBD Insurance Category: Innovation & Transformation / Innovation in Lockdown
Award:
2022 Music & Sound Craft Merit Award
Agency:
Area 23, An IPG Health Company / New York + HIP HOP PUBLIC HEALTH / New York + Canja Audio Culture / Curitiba + ZOMBIE STUDIOS / Sao Paolo
Client:
Hip Hop Public Health
Title:
Lil Sugar – Master of Disguise
Category:
Original Music / Song
Annual ID:
OS22_MS035M
Award:
2022 Music & Sound Craft Merit Award
Agency:
Barking Owl / Los Angeles + Cactus / Denver
Client:
Colorado Lottery
Title:
Winning Country
Category:
Original Music / Song
Annual ID:
OS22_MS036M
Award:
2022 Music & Sound Craft Merit Award
Agency:
Energy BBDO / Chicago + Bayer / Whippany + Mophonics / Los Angeles + ATK Plan / Dallas
Client:
Claritin
Title:
The Outsideologist Project
Category:
Original Music / Song
Annual ID:
OS22_MS037M
Award:
2022 Music & Sound Craft Merit Award
Agency:
Grayson Music / Toronto + Anomaly / Toronto + Steam Films / Toronto
Client:
AB InBev / Budweiser
Title:
Tape Out Hate
Category:
Original Music / Song
Annual ID:
OS22_MS038M
Award:
2022 Music & Sound Craft Merit Award
Agency:
Grayson Music / Toronto + Juliet Creative / Toronto + Aguita / Los Angeles
Client:
SickKids Foundation
Title:
Lily's Raincoat
Category:
Original Music / Song
Annual ID:
OS22_MS039M
Award:
2022 Music & Sound Craft Merit Award
Agency:
Jang Young-gyu / Seoul + Apple Marcom + A MOHO FILM / Seoul
Client:
Apple
Title:
Life is But a Dream
Category:
Original Music / Song
Annual ID:
OS22_MS040M
Award:
2022 Music & Sound Craft Merit Award
Agency:
PSOne / New York + The J.M. Smucker Company / Orrville
Client:
Jif
Title:
The Lil Jif Project
Category:
Original Music / Song
Annual ID:
OS22_MS041M
Award:
2022 Music & Sound Craft Merit Award
Agency:
Early Man Film Pvt Ltd / Mumbai + DDB Mudra Group / Mumbai
Client:
Battlegrounds Mobile India
Title:
Machine Gun Mouth
Category:
Sound Editing
Annual ID:
OS22_MS057M
Award:
2022 Music & Sound Craft Merit Award
Agency:
Grabarz & Partner / Hamburg + Dr. Ing. h.c. F. Porsche AG / Stuttgart + PHD Global Business / Hamburg + Hochkant Film GmbH & Co. KG / München
Client:
Dr. Ing. h.c. F. Porsche AG
Title:
Launch campaign Mission R
Category:
Sound Editing
Annual ID:
OS22_MS058M
Award:
2022 Music & Sound Craft Merit Award
Agency:
FRED & FARID / New York
Client:
Rémy Martin
Title:
Team Up For Excellence - The Film
Category:
Artist / Brand Collaboration
Annual ID:
OS22_MS042M
Award:
2022 Music & Sound Craft Merit Award
Agency:
McCann / New York
Client:
Ad Council
Title:
Sound It Out
Category:
Artist / Brand Collaboration
Annual ID:
OS22_MS043M
Award:
2022 Music & Sound Craft Merit Award
Agency:
Mojo Supermarket + Active Theory + Girls Who Code
Client:
Girls Who Code
Title:
DojaCode
Category:
Artist / Brand Collaboration
Annual ID:
OS22_MS044M
Award:
2022 Music & Sound Craft Merit Award
Agency:
MullenLowe / Los Angeles + Tribe Caribe / Miami + Cut+Run / Los Angeles + Stink Films / Los Angeles
Client:
Bacardi/Patrón Tequila
Title:
Gracias a la Vida, Thank You to Life
Category:
Artist / Brand Collaboration
Annual ID:
OS22_MS045M
Award:
2022 Music & Sound Craft Merit Award
Agency:
PSOne / New York + The J.M. Smucker Company / Orrville
Client:
Jif
Title:
The Lil Jif Project
Category:
Artist / Brand Collaboration
Annual ID:
OS22_MS046M
Award:
2022 Music & Sound Craft Merit Award
Agency:
Wunderman Thompson / Sao Paulo + Johnson & Johnson + We4 Music + Landia & M&A
Client:
Johnson & Johnson
Title:
Menstrual Dignity
Category:
Artist / Brand Collaboration
Annual ID:
OS22_MS047M
Award:
2022 Music & Sound Craft Merit Award
Agency:
Anomaly / New York
Client:
DICK'S Sporting Goods
Title:
There She Is
Category:
Use of Licensed Music
Annual ID:
OS22_MS027M
Award:
2022 Music & Sound Craft Merit Award
Agency:
Energy BBDO / Chicago + Mars Wrigley + MJZ + Final Cut
Client:
Mars Wrigley / Extra Gum
Title:
For When It's Time
Category:
Use of Licensed Music
Annual ID:
OS22_MS028M
Award:
2022 Music & Sound Craft Merit Award
Agency:
TBWA\Paris / Boulogne-Billancourt + Wanda + / Saint Denis La Plaine + TBWA Else / Boulogne-Billancourt + The Mill London / London
Client:
Winamax
Title:
The Lift
Category:
Use of Licensed Music
Annual ID:
OS22_MS029M
Award:
2022 Music & Sound Craft Merit Award
Agency:
German Wahnsinn / Hamburg + Atelier Grand Berg / Rastatt
Client:
ADAM
Title:
A new sound for air
Category:
Sonic Branding / Branded Audio
Annual ID:
OS22_MS024M
Award:
2022 Music & Sound Craft Merit Award
Agency:
Bensimon Byrne / Toronto + Narrative / Toronto + OneMethod / Toronto
Client:
White Ribbon
Title:
Day After Day
Category:
Sound Mixing
Annual ID:
OS22_MS053M
Award:
2022 Music & Sound Craft Merit Award
Agency:
Droga5 / New York + Wave Studios / New York + Somesuch + Walker
Client:
The New York Times
Title:
The Truth Takes a Journalist
Category:
Sound Mixing
Annual ID:
OS22_MS054M
Award:
2022 Music & Sound Craft Merit Award
Agency:
TBWA Hunt Lascaris / Johannesburg + Sterling Sound / Johannesburg
Client:
MTN South Africa
Title:
Feet
Category:
Sound Mixing
Annual ID:
OS22_MS055M
Award:
2022 Music & Sound Craft Merit Award
Agency:
TBWA\Media Arts Lab / Los Angeles + OMD / Los Angeles + Cabin Editing Company / Los Angeles + Imperial Woodpecker / Los Angeles
Client:
Apple
Title:
Start Up - 45 Years of Apple Sounds
Category:
Sound Mixing
Annual ID:
OS22_MS056M
Award:
2022 Music & Sound Craft Merit Award
Agency:
No Fixed Address / Toronto + Canadian Centre for Child Protection + 4Zero1 + Voyelles Films
Client:
Canadian Centre for Child Protection
Title:
Unwanted Followers
Category:
Music Adaptation / Song
Annual ID:
OS22_MS030M
Award:
2022 Music & Sound Craft Merit Award
Agency:
Observatory / Los Angeles + Chipotle / Newport Beach + Nexus Studios / London + The Elements Music / Santa Monica/LA
Client:
Chipotle
Title:
A Future Begins
Category:
Music Adaptation / Song
Annual ID:
OS22_MS031M
Award:
2022 Music & Sound Craft Merit Award
Agency:
Akcelo / Sydney + Otis Studios / Sydney + Otis Studios / Sydney
Client:
LEGO Australia
Title:
LEGO Playwaves
Category:
Experiential Music & Sound
Annual ID:
OS22_MS025M
Award:
2022 Music & Sound Craft Merit Award
Agency:
Amazon Brand Innovation Lab / Seattle + Southside Films / Brooklyn + redfitz / Brooklyn + Fanciful Films / Los Angeles
Client:
Ad Council
Title:
Alexa, what is love?
Category:
Experiential Music & Sound
Annual ID:
OS22_MS026M
Award:
2022 Music & Sound Craft Merit Award
Agency:
Bensimon Byrne / Toronto + Narrative / Toronto + OneMethod / Toronto
Client:
White Ribbon
Title:
Day After Day
Category:
Sound Design
Annual ID:
OS22_MS048M
Award:
2022 Music & Sound Craft Merit Award
Agency:
Grabarz & Partner / Hamburg + Dr. Ing. h.c. F. Porsche AG / Stuttgart + INFECTED GmbH / Hamburg + Markenfilm GmbH / Hamburg
Client:
Dr. Ing. h.c. F. Porsche AG
Title:
The Ghost
Category:
Sound Design
Annual ID:
OS22_MS049M
Award:
2022 Music & Sound Craft Merit Award
Agency:
Machine / London + Uncommon Creative Studio / London + Blinkink / London
Client:
B&Q
Title:
Later Means Never
Category:
Sound Design
Annual ID:
OS22_MS050M
Award:
2022 Music & Sound Craft Merit Award
Agency:
No.8 Sound & Vision Ltd / London
Client:
EA Sports
Title:
FIFA 22 Hyper Motion
Category:
Sound Design
Annual ID:
OS22_MS051M
Award:
2022 Music & Sound Craft Merit Award
Agency:
Squeak E. Clean Studios + RSA Films
Client:
Netflix
Title:
The World is on Netflix
Category:
Sound Design
Annual ID:
OS22_MS052M
Award:
2022 Music & Sound Craft Merit Award
Agency:
DDB GROUP GMBH / Germany + Hastings Audio Network + Optix Post Production GMBH
Client:
Telekom Deutschland GmbH
Title:
BEETHOVEN X - THE AI PROJECT
Category:
Innovation & Transformation / Innovation in Music & Sound Craft
Annual ID:
OS22_MS059M
Award:
2022 Music & Sound Craft Merit Award
Agency:
NEXT Brand & Creative / Palo Alto + Scout Music
Client:
Next Insurance
Title:
The On Hold Music Show
Category:
Innovation & Transformation / Innovation in Music & Sound Craft
Annual ID:
OS22_MS060M
Award:
2022 Music & Sound Craft Merit Award
Agency:
Ogilvy Mumbai / India + MTV / Mumbai
Client:
MTV + ARDSI
Title:
Memory Karaoke
Category:
Innovation & Transformation / Innovation in Music & Sound Craft
Annual ID:
OS22_MS061M
Award:
2022 Music & Sound Craft Merit Award
Agency:
Rethink + Over The Bridge
Client:
Over The Bridge
Title:
Lost Tapes Of The 27 Club
Category:
Innovation & Transformation / Innovation in Music & Sound Craft
Annual ID:
OS22_MS062M
Award:
2022 Music & Sound Craft Merit Award
Agency:
antoni garage GmbH & Co. KG / Berlin
Client:
Mercedes-Benz
Title:
"Future 2021" – The Concept EQG
Category:
Original Music / Score
Annual ID:
OS22_MS032M
Award:
2022 Music & Sound Craft Merit Award
Agency:
DDB GROUP GMBH / Germany + Hastings Audio Network + Optix Post Production GMBH
Client:
Telekom Deutschland GmbH
Title:
BEETHOVEN X - THE AI PROJECT
Category:
Original Music / Score
Annual ID:
OS22_MS033M
Award:
2022 Music & Sound Craft Merit Award
Agency:
Ogilvy Mexico / Ciudad de Mexico + Media.Monks / Mexico City
Client:
AB INBEV
Title:
The Taste of Reunion
Category:
Original Music / Score
Annual ID:
OS22_MS034M