The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Agency
Client
Title
Category
Annual ID
The Lost Class
Agency: Leo Burnett / Chicago + Hungry Man / Los Angeles + Change the Ref Inc. / Coral Springs
Client: Change the Ref Inc. Category: Craft / Dynamic Data Visualization
The 9th Lane
Agency: BETC / Paris + Mars Octobre Music / Paris + Collectif Ensemble / Paris + Duck Factory / Paris
Client: Lacoste Category: Craft / Dynamic Data Visualization
Creativity is Essential
Agency: AMV BBDO / London + OMD / London + Ogilvy PR / London + Niemand Studio / London
Client: Bacardi Bombay Sapphire Category: Craft / Art Direction
DojaCode
Agency: Mojo Supermarket + Active Theory + Girls Who Code
Client: Girls Who Code Category: Craft / Use of Technology
The Unfiltered History Tour
Agency: Dentsu Creative / Bengaluru
Client: VICE World News Category: Craft / Storytelling
The Lost Class
Agency: Leo Burnett / Chicago + Hungry Man / Los Angeles + Change the Ref Inc. / Coral Springs
Client: Change the Ref Inc. Category: Craft / Art Direction
SOCIAL BULLETS
Agency: Area 23, An IPG Health Company / New York
Client: STAND FOR THE SILENT/KAZOO Category: Craft / Dynamic Data Visualization
Swipe Night: Killer Weekend
Agency: 72andSunny / Los Angeles + Bullitt / Hollywood
Client: Tinder Category: Craft / Storytelling
Performance Enhancing Music
Agency: CHEP Network / Sydney + Resonance Sonic Branding & Song Zu / Sydney + The Glue Society Studios / Sydney + Revolver / Sydney
Client: Samsung Category: Craft / Use of Sound
Bedtime Stories
Agency: FCB / Chicago + Lord + Thomas / Chicago + FCB/SIX / Toronto
Client: Walmart Category: Craft / Use of Sound
Hope Reef
Agency: AMV BBDO / London + Framestore / London + weareseventeen / London
Client: Mars Pet - Sheba Category: Craft / Art Direction
The Blue Paradox
Agency: Ogilvy / Chicago + Radical Media / Chicago + Omnicom Media Group + FleishmanHillard / London
Client: SC Johnson Category: Craft / Art Direction
The Academic | Google Slides Experience
Agency: BBDO / New York
Client: Capitol Records Category: Craft / Use of Technology
Bedtime Stories
Agency: FCB / Chicago + Lord + Thomas / Chicago + FCB/SIX / Toronto
Client: Walmart Category: Craft / Use of Technology
Shah Rukh Khan-My-Ad
Agency: Ogilvy Mumbai / India + Mondelez
Client: Mondelez Category: Craft / Use of Technology
Hi Toilet
Agency: TBWA\HAKUHODO Inc. / Tokyo
Client: THE NIPPON FOUNDATION Category: Craft / Use of Technology
Award:
2022 Experiential & Immersive Gold Pencil
Agency:
Leo Burnett / Chicago + Hungry Man / Los Angeles + Change the Ref Inc. / Coral Springs
Client:
Change the Ref Inc.
Title:
The Lost Class
Category:
Craft / Dynamic Data Visualization
Annual ID:
OS22_EX001G
Award:
2022 Experiential & Immersive Gold Pencil
Agency:
BETC / Paris + Mars Octobre Music / Paris + Collectif Ensemble / Paris + Duck Factory / Paris
Client:
Lacoste
Title:
The 9th Lane
Category:
Craft / Dynamic Data Visualization
Annual ID:
OS22_EX008G
Award:
2022 Experiential & Immersive Gold Pencil
Agency:
AMV BBDO / London + OMD / London + Ogilvy PR / London + Niemand Studio / London
Client:
Bacardi Bombay Sapphire
Title:
Creativity is Essential
Category:
Craft / Art Direction
Annual ID:
OS22_EX006G
Award:
2022 Experiential & Immersive Gold Pencil
Agency:
Mojo Supermarket + Active Theory + Girls Who Code
Client:
Girls Who Code
Title:
DojaCode
Category:
Craft / Use of Technology
Annual ID:
OS22_EX007G
Award:
2022 Experiential & Immersive Silver Pencil
Agency:
Dentsu Creative / Bengaluru
Client:
VICE World News
Title:
The Unfiltered History Tour
Category:
Craft / Storytelling
Annual ID:
OS22_EX017S
Award:
2022 Experiential & Immersive Bronze Pencil
Agency:
Leo Burnett / Chicago + Hungry Man / Los Angeles + Change the Ref Inc. / Coral Springs
Client:
Change the Ref Inc.
Title:
The Lost Class
Category:
Craft / Art Direction
Annual ID:
OS22_EX024B
Award:
2022 Experiential & Immersive Merit Award
Agency:
Area 23, An IPG Health Company / New York
Client:
STAND FOR THE SILENT/KAZOO
Title:
SOCIAL BULLETS
Category:
Craft / Dynamic Data Visualization
Annual ID:
OS22_EX068M
Award:
2022 Experiential & Immersive Merit Award
Agency:
72andSunny / Los Angeles + Bullitt / Hollywood
Client:
Tinder
Title:
Swipe Night: Killer Weekend
Category:
Craft / Storytelling
Annual ID:
OS22_EX065M
Award:
2022 Experiential & Immersive Merit Award
Agency:
CHEP Network / Sydney + Resonance Sonic Branding & Song Zu / Sydney + The Glue Society Studios / Sydney + Revolver / Sydney
Client:
Samsung
Title:
Performance Enhancing Music
Category:
Craft / Use of Sound
Annual ID:
OS22_EX066M
Award:
2022 Experiential & Immersive Merit Award
Agency:
FCB / Chicago + Lord + Thomas / Chicago + FCB/SIX / Toronto
Client:
Walmart
Title:
Bedtime Stories
Category:
Craft / Use of Sound
Annual ID:
OS22_EX067M
Award:
2022 Experiential & Immersive Merit Award
Agency:
AMV BBDO / London + Framestore / London + weareseventeen / London
Client:
Mars Pet - Sheba
Title:
Hope Reef
Category:
Craft / Art Direction
Annual ID:
OS22_EX059M
Award:
2022 Experiential & Immersive Merit Award
Agency:
Ogilvy / Chicago + Radical Media / Chicago + Omnicom Media Group + FleishmanHillard / London
Client:
SC Johnson
Title:
The Blue Paradox
Category:
Craft / Art Direction
Annual ID:
OS22_EX060M
Award:
2022 Experiential & Immersive Merit Award
Agency:
BBDO / New York
Client:
Capitol Records
Title:
The Academic | Google Slides Experience
Category:
Craft / Use of Technology
Annual ID:
OS22_EX061M
Award:
2022 Experiential & Immersive Merit Award
Agency:
FCB / Chicago + Lord + Thomas / Chicago + FCB/SIX / Toronto
Client:
Walmart
Title:
Bedtime Stories
Category:
Craft / Use of Technology
Annual ID:
OS22_EX062M
Award:
2022 Experiential & Immersive Merit Award
Agency:
Ogilvy Mumbai / India + Mondelez
Client:
Mondelez
Title:
Shah Rukh Khan-My-Ad
Category:
Craft / Use of Technology
Annual ID:
OS22_EX063M