The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Chinese New Year - The Comeback Agency: TBWA\Media Arts Lab / Shanghai + OMD / Shanghai + Lunar Films / Shanghai + MPC / Shanghai Client: Apple Category: Full Length Video / Single or Series / Episodic
Lost Roads Agency: Commonwealth//McCann / Bogota Client: General Motors / Chevrolet Category: Full Length Video / Single or Series / Episodic
The Beauty of Blackness Agency: Digitas / New York + Sephora + Vox Creative / New York + Ventureland Client: Sephora Category: Full Length Video / Single or Series / Episodic
The Tent Mender Agency: Hand Made Productions + MadeCreativeGroup + P&G + The Story Lab Client: P&G/Tide Category: Full Length Video / Single or Series / Episodic
Generation Rewear Agency: Hungry Man / London + Havas / London Client: Vanish Category: Full Length Video / Single or Series / Episodic
Coded: The Hidden Love of J.C. Leyendecker Agency: Imagine Documentaries / Los Angeles + Delirio Films / Los Angeles + P&G Studios / Cincinnati + Tripod Media / Los Angeles Client: P&G Category: Full Length Video / Single or Series / Episodic
INVISIBLES Agency: Ogilvy / Paris + LUCIE CARE Client: LUCIE CARE Category: Full Length Video / Single or Series / Episodic
GFNW Entertainment Agency: SOUR Bangkok / Bangkok + FoolHouse Production / Bangkok + White Light Post Co., Ltd. / Bangkok + Jungka Bangkok / Bangkok Client: Netflix + BRAVO! Studios + GMM Studios International Category: Full Length Video / Single or Series / Episodic
Misunderstandings of Miscarriage Agency: This Film Studio @ M&C Saatchi / Sydney + M&C Saatchi / Sydney + This Film / Sydney + Neon Jane / Sydney Client: Virtus Health Category: Full Length Video / Single or Series / Episodic

2022 Branded Entertainment Bronze Pencil

TBWA\Media Arts Lab / Shanghai + OMD / Shanghai + Lunar Films / Shanghai + MPC / Shanghai

Apple

Chinese New Year - The Comeback

Full Length Video / Single or Series / Episodic

OS22_BE026B

2022 Branded Entertainment Merit Award

Commonwealth//McCann / Bogota

General Motors / Chevrolet

Lost Roads

Full Length Video / Single or Series / Episodic

OS22_BE056M

2022 Branded Entertainment Merit Award

Digitas / New York + Sephora + Vox Creative / New York + Ventureland

Sephora

The Beauty of Blackness

Full Length Video / Single or Series / Episodic

OS22_BE057M

2022 Branded Entertainment Merit Award

Hand Made Productions + MadeCreativeGroup + P&G + The Story Lab

P&G/Tide

The Tent Mender

Full Length Video / Single or Series / Episodic

OS22_BE058M

2022 Branded Entertainment Merit Award

Hungry Man / London + Havas / London

Vanish

Generation Rewear

Full Length Video / Single or Series / Episodic

OS22_BE059M

2022 Branded Entertainment Merit Award

Imagine Documentaries / Los Angeles + Delirio Films / Los Angeles + P&G Studios / Cincinnati + Tripod Media / Los Angeles

P&G

Coded: The Hidden Love of J.C. Leyendecker

Full Length Video / Single or Series / Episodic

OS22_BE060M

2022 Branded Entertainment Merit Award

Ogilvy / Paris + LUCIE CARE

LUCIE CARE

INVISIBLES

Full Length Video / Single or Series / Episodic

OS22_BE061M

2022 Branded Entertainment Merit Award

SOUR Bangkok / Bangkok + FoolHouse Production / Bangkok + White Light Post Co., Ltd. / Bangkok + Jungka Bangkok / Bangkok

Netflix + BRAVO! Studios + GMM Studios International

GFNW Entertainment

Full Length Video / Single or Series / Episodic

OS22_BE062M

2022 Branded Entertainment Merit Award

This Film Studio @ M&C Saatchi / Sydney + M&C Saatchi / Sydney + This Film / Sydney + Neon Jane / Sydney

Virtus Health

Misunderstandings of Miscarriage

Full Length Video / Single or Series / Episodic

OS22_BE063M

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