The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.






Annual ID

Long Live the Prince Agency: Engine / London + EA / Guildford + Framestore / London + String and Tins / London Client: Kiyan Prince Foundation Category: Games / Gaming
The Breakaway Agency: BBDO Belgium / Brussels + Walkie Talkie / Gent + / Sint-Niklaas + Red Eagle Productions / Dordrecht Client: Decathlon Category: Games / Gaming
The Cost of Bullying Agency: Cheil PengTai / Beijing + Cheil / Hong Kong Client: Samsung Category: Games / Gaming
The Ad Break Championship – GTI Hijack Agency: DDB Group / Sydney + Volkswagen Group Australia / Sydney + PHD Media Australia / Sydney Client: Volkswagen Group Australia Category: Games / Gaming
WebAR Pac-Man Box Agency: GSD&M / Austin + Tool of North America / Santa Monica Client: Pizza Hut Category: Games / Gaming
The Healthy Map Agency: Publicis Conseil / Paris Client: Carrefour Category: Games / Gaming

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