The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Degree Inclusive Agency: Wunderman Thompson Argentina Client: Unilever Category: Packaging / Specialty
Xbox Equality Controller Agency: SERVICEPLAN GERMANY / Munich Client: Microsoft / Xbox Category: Packaging / Specialty
EatQual Agency: DDB Mudra Group / Mumbai + Vanilla Films / Mumbai Client: McDonald's Category: Packaging / Specialty
Gradient Vodka Soda Agency: Trill / Calgary Client: Gradient Beverages Corp. Category: Packaging / Mass-market
Creativity is Essential Agency: AMV BBDO / London + OMD / London + Ogilvy PR / London + Niemand Studio / London Client: Bacardi Bombay Sapphire Category: Packaging / Specialty
adidas Originals x ESPN Top Ten Hi 1979 Drop Agency: Iris Worldwide / Atlanta + Autumn Line + Summer Winter + We Create Cool Things Client: adidas Originals Category: Packaging / Specialty
The CO2 Inhaler Agency: McCann Health / New York + McCann Health Brazil / Sao Paolo Client: AstraZeneca Category: Packaging / Specialty
Tales of The Macallan Agency: Potlatch / Barcelona Client: The Macallan Category: Packaging / Specialty
Only keep the best of France Agency: TBWA\Paris / Boulogne-Billancourt + \Else / Boulogne-Bilancourt Client: Le chocolat des Français Category: Packaging / Specialty
OREO Thins Protection Program Agency: the community / Miami + OREO / New York Client: OREO Category: Packaging / Specialty
The Uniform that never existed Agency: TracyLocke Brasil / São Paulo Client: Centauro Category: Packaging / Specialty

2022 Design Gold Pencil

Wunderman Thompson Argentina

Unilever

Degree Inclusive

Packaging / Specialty

OS22_DE009G

2022 Design Silver Pencil

SERVICEPLAN GERMANY / Munich

Microsoft / Xbox

Xbox Equality Controller

Packaging / Specialty

OS22_DE026S

2022 Design Bronze Pencil

DDB Mudra Group / Mumbai + Vanilla Films / Mumbai

McDonald's

EatQual

Packaging / Specialty

OS22_DE039B

2022 Design Merit Award

Trill / Calgary

Gradient Beverages Corp.

Gradient Vodka Soda

Packaging / Mass-market

OS22_DE094M

2022 Design Merit Award

AMV BBDO / London + OMD / London + Ogilvy PR / London + Niemand Studio / London

Bacardi Bombay Sapphire

Creativity is Essential

Packaging / Specialty

OS22_DE095M

2022 Design Merit Award

Iris Worldwide / Atlanta + Autumn Line + Summer Winter + We Create Cool Things

adidas Originals

adidas Originals x ESPN Top Ten Hi 1979 Drop

Packaging / Specialty

OS22_DE096M

2022 Design Merit Award

McCann Health / New York + McCann Health Brazil / Sao Paolo

AstraZeneca

The CO2 Inhaler

Packaging / Specialty

OS22_DE097M

2022 Design Merit Award

Potlatch / Barcelona

The Macallan

Tales of The Macallan

Packaging / Specialty

OS22_DE098M

2022 Design Merit Award

TBWA\Paris / Boulogne-Billancourt + \Else / Boulogne-Bilancourt

Le chocolat des Français

Only keep the best of France

Packaging / Specialty

OS22_DE099M

2022 Design Merit Award

the community / Miami + OREO / New York

OREO

OREO Thins Protection Program

Packaging / Specialty

OS22_DE100M

2022 Design Merit Award

TracyLocke Brasil / São Paulo

Centauro

The Uniform that never existed

Packaging / Specialty

OS22_DE101M

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