The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Sea Level Re-Boot
Agency: Forsman & Bodenfors / Göteborg + Superstudio / Göteborg
Client: Tretorn Category: Promotional / Collateral Items
ONE/SECOND/SUIT
Agency: Uncommon Creative Studio / London + H&M
Client: H&M Category: Promotional / Collateral Items
Better With Pepsi
Agency: alma DDB / Miami + PepsiCo + OMD + Carbo Films
Client: Pepsi Category: Promotional / Posters - Series
Better With Pepsi
Agency: alma DDB / Miami + PepsiCo + OMD + Acceleration Community of Companies (ACC)
Client: Pepsi Category: Promotional / Print Advertisements
Only keep the best of France
Agency: TBWA\Paris / Boulogne-Billancourt + \Else / Boulogne-Bilancourt
Client: Le chocolat des Français Category: Promotional / Posters - Series
The Bigger Crash
Agency: Jung von Matt AG / Hamburg + SquarePixel Limited / Rio de Janeiro + Stabbiolo Music / Sarteano
Client: Hyundai Global Category: Promotional / Print Advertisements
When art has to move
Agency: Ruf Lanz / Zurich
Client: Welti-Furrer Fine Art Transport Category: Promotional / Print Advertisements
OREO x Pokémon
Agency: 360i / New York + OREO + Media.Monks
Client: OREO Category: Promotional / Collateral Items
Clan Beat
Agency: Joe Public United / Johannesburg
Client: AB InBev / Castle Milk Stout Category: Promotional / Collateral Items
Colours Of Pride
Agency: Rethink + Fondation Émergence
Client: Fondation Émergence Category: Promotional / Collateral Items
Guess Which Book Is It?
Agency: The Nine Shanghai / Shanghai
Client: Yan Ji You Bookstore Category: Promotional / Collateral Items
Magic Music Box
Agency: Wieden+Kennedy / São Paulo + Supersonica / São Paulo + Focos cenografia / São Paulo + Fuze Image / São Paulo
Client: Nike / Institutional Category: Promotional / Collateral Items
FLIP TO SPACE
Agency: DENTSU INC. / Tokyo + Dentsu Creative X Inc. / Tokyo
Client: ALE Co., Ltd. Category: Promotional / Posters - Series
Chicago Not In Chicago
Agency: Energy BBDO / Chicago + World Business Chicago / City of Chicago + Black Madre + Flare / Chicago
Client: City of Chicago Category: Promotional / Posters - Series
BOURGIE HALL - 10th anniversary
Agency: Paprika / Montreal
Client: Bourgie Hall Category: Promotional / Posters - Series
National Magazine Awards Identity
Agency: Rethink + National Magazine Awards Foundation
Client: National Magazine Awards Foundation Category: Promotional / Posters - Series
Animal Handprints
Agency: Ruf Lanz / Zurich
Client: «Tier im Recht» (Rights for animals) Category: Promotional / Posters - Series
When art has to move.
Agency: Ruf Lanz / Zurich
Client: Welti-Furrer Fine Art Transport Category: Promotional / Posters - Series
A Year Without Touch
Agency: Daughter Creative / Calgary + Six Degrees / Calgary + Meta Productions / Calgary
Client: Calgary Foundation Category: Promotional / Booklets & Brochures
Dollar Catalogue
Agency: Ogilvy Taiwan / Taipei
Client: IKEA Category: Promotional / Booklets & Brochures
Award:
2022 Design Gold Pencil
Agency:
Forsman & Bodenfors / Göteborg + Superstudio / Göteborg
Client:
Tretorn
Title:
Sea Level Re-Boot
Category:
Promotional / Collateral Items
Annual ID:
OS22_DE008G
Award:
2022 Design Silver Pencil
Agency:
Uncommon Creative Studio / London + H&M
Client:
H&M
Title:
ONE/SECOND/SUIT
Category:
Promotional / Collateral Items
Annual ID:
OS22_DE025S
Award:
2022 Design Silver Pencil
Agency:
alma DDB / Miami + PepsiCo + OMD + Carbo Films
Client:
Pepsi
Title:
Better With Pepsi
Category:
Promotional / Posters - Series
Annual ID:
OS22_DE024S
Award:
2022 Design Bronze Pencil
Agency:
alma DDB / Miami + PepsiCo + OMD + Acceleration Community of Companies (ACC)
Client:
Pepsi
Title:
Better With Pepsi
Category:
Promotional / Print Advertisements
Annual ID:
OS22_DE038B
Award:
2022 Design Bronze Pencil
Agency:
TBWA\Paris / Boulogne-Billancourt + \Else / Boulogne-Bilancourt
Client:
Le chocolat des Français
Title:
Only keep the best of France
Category:
Promotional / Posters - Series
Annual ID:
OS22_DE037B
Award:
2022 Design Merit Award
Agency:
Jung von Matt AG / Hamburg + SquarePixel Limited / Rio de Janeiro + Stabbiolo Music / Sarteano
Client:
Hyundai Global
Title:
The Bigger Crash
Category:
Promotional / Print Advertisements
Annual ID:
OS22_DE083M
Award:
2022 Design Merit Award
Agency:
Ruf Lanz / Zurich
Client:
Welti-Furrer Fine Art Transport
Title:
When art has to move
Category:
Promotional / Print Advertisements
Annual ID:
OS22_DE084M
Award:
2022 Design Merit Award
Agency:
360i / New York + OREO + Media.Monks
Client:
OREO
Title:
OREO x Pokémon
Category:
Promotional / Collateral Items
Annual ID:
OS22_DE087M
Award:
2022 Design Merit Award
Agency:
Joe Public United / Johannesburg
Client:
AB InBev / Castle Milk Stout
Title:
Clan Beat
Category:
Promotional / Collateral Items
Annual ID:
OS22_DE088M
Award:
2022 Design Merit Award
Agency:
Marcel / Paris
Client:
Heetch
Title:
Uber Heetch
Category:
Promotional / Collateral Items
Annual ID:
OS22_DE089M
Award:
2022 Design Merit Award
Agency:
Rethink + Fondation Émergence
Client:
Fondation Émergence
Title:
Colours Of Pride
Category:
Promotional / Collateral Items
Annual ID:
OS22_DE090M
Award:
2022 Design Merit Award
Agency:
Rethink + IKEA
Client:
IKEA Canada
Title:
Love Seats
Category:
Promotional / Collateral Items
Annual ID:
OS22_DE091M
Award:
2022 Design Merit Award
Agency:
The Nine Shanghai / Shanghai
Client:
Yan Ji You Bookstore
Title:
Guess Which Book Is It?
Category:
Promotional / Collateral Items
Annual ID:
OS22_DE092M
Award:
2022 Design Merit Award
Agency:
Wieden+Kennedy / São Paulo + Supersonica / São Paulo + Focos cenografia / São Paulo + Fuze Image / São Paulo
Client:
Nike / Institutional
Title:
Magic Music Box
Category:
Promotional / Collateral Items
Annual ID:
OS22_DE093M
Award:
2022 Design Merit Award
Agency:
DENTSU INC. / Tokyo + Dentsu Creative X Inc. / Tokyo
Client:
ALE Co., Ltd.
Title:
FLIP TO SPACE
Category:
Promotional / Posters - Series
Annual ID:
OS22_DE076M
Award:
2022 Design Merit Award
Agency:
Energy BBDO / Chicago + World Business Chicago / City of Chicago + Black Madre + Flare / Chicago
Client:
City of Chicago
Title:
Chicago Not In Chicago
Category:
Promotional / Posters - Series
Annual ID:
OS22_DE077M
Award:
2022 Design Merit Award
Agency:
Leo Burnett / London
Client:
McDonald's
Title:
Lights On
Category:
Promotional / Posters - Series
Annual ID:
OS22_DE078M
Award:
2022 Design Merit Award
Agency:
Paprika / Montreal
Client:
Bourgie Hall
Title:
BOURGIE HALL - 10th anniversary
Category:
Promotional / Posters - Series
Annual ID:
OS22_DE079M
Award:
2022 Design Merit Award
Agency:
Rethink + National Magazine Awards Foundation
Client:
National Magazine Awards Foundation
Title:
National Magazine Awards Identity
Category:
Promotional / Posters - Series
Annual ID:
OS22_DE080M
Award:
2022 Design Merit Award
Agency:
Ruf Lanz / Zurich
Client:
«Tier im Recht» (Rights for animals)
Title:
Animal Handprints
Category:
Promotional / Posters - Series
Annual ID:
OS22_DE081M
Award:
2022 Design Merit Award
Agency:
Ruf Lanz / Zurich
Client:
Welti-Furrer Fine Art Transport
Title:
When art has to move.
Category:
Promotional / Posters - Series
Annual ID:
OS22_DE082M
Award:
2022 Design Merit Award
Agency:
Daughter Creative / Calgary + Six Degrees / Calgary + Meta Productions / Calgary
Client:
Calgary Foundation
Title:
A Year Without Touch
Category:
Promotional / Booklets & Brochures
Annual ID:
OS22_DE085M