The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

The Last Photo Agency: adam&eveDDB / London + the7stars / London + Hope&Glory / London + cain&abelDDB / London Client: CALM + ITV Category: User-Generated Content
The Tattoo Duo Over Agency: BETC / Paris + Duolingo / Paris + Voir Pictures / Paris Client: Duolingo Category: User-Generated Content
Dubbing Factory Agency: HEREZIE / PARIS + PRIME VIDEO / PARIS Client: Prime Video Category: User-Generated Content
Truth, Dare or Dollar Agency: ATTN: + Cash App Client: Cash App Category: User-Generated Content
Black Characters Agency: FCB Brasil / São Paulo + FCB Studio / São Paulo Client: Raça Magazine Category: User-Generated Content
Files of Freedom Agency: GUT / São Paulo + Dogs Can Fly / São Paulo + DLKTSN / São Paulo + Pingado Áudio / São Paulo Client: Mercado Livre Category: User-Generated Content
I'm Possible Billboards Agency: Havas Middle East / Dubai + Mediacom / Dubai + Red Havas Middle East / Dubai Client: adidas Category: User-Generated Content
Chewpons Agency: Leo Burnett Canada / Toronto Client: Smucker Foods of Canada Corp. Category: User-Generated Content
Apologize the Rainbow Agency: DDB / Chicago + DDB / New York + Mars / Chicago + Picrow / Los Angeles Client: Skittles Category: User-Generated Content
Goldfish Jingle Agency: Saatchi & Saatchi NY / New York + Campbell's Snack Company / Norwalk + Spark Foundry / New York + MSL Group / New York Client: Goldfish Category: User-Generated Content

2023 Film & Video Gold Pencil

adam&eveDDB / London + the7stars / London + Hope&Glory / London + cain&abelDDB / London

CALM + ITV

The Last Photo

User-Generated Content

OS23_FI011G

2023 Social Media Gold Pencil

BETC / Paris + Duolingo / Paris + Voir Pictures / Paris

Duolingo

The Tattoo Duo Over

User-Generated Content

OS23_SM006G

2023 Social Media Bronze Pencil

HEREZIE / PARIS + PRIME VIDEO / PARIS

Prime Video

Dubbing Factory

User-Generated Content

OS23_SM033B

2023 Social Media Bronze Pencil

ATTN: + Cash App

Cash App

Truth, Dare or Dollar

User-Generated Content

OS23_SM034B

2023 Social Media Merit Award

FCB Brasil / São Paulo + FCB Studio / São Paulo

Raça Magazine

Black Characters

User-Generated Content

OS23_SM068M

2023 Social Media Merit Award

GUT / São Paulo + Dogs Can Fly / São Paulo + DLKTSN / São Paulo + Pingado Áudio / São Paulo

Mercado Livre

Files of Freedom

User-Generated Content

OS23_SM069M

2023 Social Media Merit Award

Havas Middle East / Dubai + Mediacom / Dubai + Red Havas Middle East / Dubai

adidas

I'm Possible Billboards

User-Generated Content

OS23_SM070M

2023 Social Media Merit Award

Leo Burnett Canada / Toronto

Smucker Foods of Canada Corp.

Chewpons

User-Generated Content

OS23_SM071M

2023 Social Media Merit Award

DDB / Chicago + DDB / New York + Mars / Chicago + Picrow / Los Angeles

Skittles

Apologize the Rainbow

User-Generated Content

OS23_SM072M

2023 Social Media Merit Award

Saatchi & Saatchi NY / New York + Campbell's Snack Company / Norwalk + Spark Foundry / New York + MSL Group / New York

Goldfish

Goldfish Jingle

User-Generated Content

OS23_SM073M

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