The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
- Best of Show
- Brand-Side / In-House
- Branded Entertainment
- Creative Effectiveness
- Creative Use of Data
- Cultural Driver
- Direct Marketing
- Experiential & Immersive
- Film & Video
- Fusion Pencil
- Green Pencil
- Health & Wellness
- Interactive & Mobile Craft
- Interactive, Online & Mobile
- IP & Product Design
- Moving Image Craft & Production
- Music & Sound Craft
- Out of Home
- Penta Pencil
- Print & Promotional
- Public Relations
- Radio & Audio
- Social Media
- Sustainable Development Goals Pencil
Network of the Year is awarded to the Network whose agencies garner the most points overall for winning entries (Pencils, Merits, Special Awards).
For additional information on agency rankings and point allocation, view more details directly below.
In order to receive points for the Network rankings, an agency network must meet the following:
- Network must have an agency credited under the Primary Agency listing on the specific award win. The agency must also be credited under one of these credit types:
Agency, Design Firm, Digital Agency, PR / Marketing
When multiple agency networks meet the above requirements on the same award win, the points for that win are equally divided among those networks.
MULTIPLE AWARDS WITHIN A DISCIPLINE
If the same piece of work won multiple awards within a Discipline, the points for all awards in that discipline were counted.
AWARDS IN MULTIPLE DISCIPLINES
If the same piece of work won awards across multiple Disciplines, the points for all awards in all disciplines were counted.
Rankings were determined based on the point values listed on this chart:
Best of Discipline
Best of Show