The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Agency
Client
Title
Category
Annual ID
Archipelago Pennies Poster Campaign
Agency: Duffy Design / Minneapolis
Client: Archipelago Category: Package Design / Commercial Product Packaging
Unavailable Perfume
Agency: Sagmeister / New York
Client: Blue Q Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Identifying Courage
Agency: Slaughter Hanson / Birmingham
Client: Alabama Vets Category: Brand and Corporate Identity / Booklet/Brochure
White Book
Agency: Happy Forsman & Bodenfors / Göthenburg
Client: White Arkitekter Category: Brand and Corporate Identity / Booklet/Brochure
Maxygen 2000 Annual Report
Agency: Cahan & Associates / San Francisco
Client: Maxygen Category: Brand and Corporate Identity Design / Annual Report
Rome Street Football - SPQR
Agency: Wieden + Kennedy / Amsterdam
Client: Nike Italy Category: Direct Mail / Direct Mail: Single
In remembrance of the NANJING Massacre
Agency: JST Design Consultants / Beijing
Client: Nanjing Massacre Memorial Category: Package Design / Product Packaging: Campaign
Made You Look
Agency: Sagmeister / New York
Client: Booth Clibborn Category: Publication Design / Book Jacket Design
RSVP All-in-One Stationery
Agency: King James RSVP / Cape Town
Client: King James RSVP Category: Brand and Corporate Identity / Corporate Identity
Hatch Adult Swim Posters
Agency: Cartoon Network / Atlanta
Client: Cartoon Network Category: Package Design / Commercial Product Packaging
Foschini Bags
Agency: Jupiter Drawing Room, The / Cape Town
Client: Foschini Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Artifacts
Agency: Reservoir / San Fransico
Client: Reservoir Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
MAAS Product-Folder 2001
Agency: HEBE. Werbung & Design / Leonberg
Client: MAAS Goldsmith Category: Brand and Corporate Identity / Booklet/Brochure
Sampoerna Annual Report 2000
Agency: Epigram / Singapore
Client: Sampoerna Category: Brand and Corporate Identity Design / Annual Report
2000 Annual Report
Agency: Cahan & Associates / San Francisco
Client: Linear Technology Category: Brand and Corporate Identity Design / Annual Report
Call for Entries
Agency: Bozell / New York
Client: Art Director's Club Category: Direct Mail / Direct Mail: Single
What's Your Anti-Drug?
Agency: Ogilvy & Mather/Brand Integration Group / New York
Client: Office of National Drug Control Policy Category: Package Design / Product Packaging: Campaign
Brotherhood book
Agency: Ogilvy & Mather/Brand Integration Group / New York
Client: Brotherhood Category: Publication Design / Book Jacket Design
Steve Sandoz Memorial Book
Agency: Sandstrom Design / Portland
Client: Sandstrom Design Category: Publication Design / Book Jacket Design
Kidsware
Agency: Grey Worldwide / Mumbai
Client: Premsons Bazaar Category: Brand and Corporate Identity / Corporate Identity
Skinny Latte+
Agency: Leo Burnett / Singapore
Client: Ya Kum Coffee Stall Category: Package Design / Commercial Product Packaging
Tazo 3 Stack Tins
Agency: Sandstrom Design / Portland
Client: Tazo Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
The Ego Book
Agency: Ogilvy & Mather / Frankfurt
Client: Eckes Chantre Cognac Category: Brand and Corporate Identity / Booklet/Brochure
Sixty Weeks
Agency: VCU Adcenter / Richmond
Client: VCU Adcenter Category: Direct Mail / Direct Mail: Single
Mind Cellars
Agency: Wildstudio Design / Porte Alegre
Client: 3rd Mercosur Visual Arts Biennial Category: Environmental Design / Environmental Design: Retail, Office, Restaurant, Outdoor
Be the One
Agency: Cramer-Krasselt / Milwaukee
Client: Milwaukee Urban League Category: Package Design / Product Packaging: Campaign
American Photography 17
Agency: 344 Design LLC / Pasadena
Client: Amilus, Inc. Category: Publication Design / Book Jacket Design
Office
Agency: Schumacher Jersild Wessman & Enander / Stockholm
Client: Journal Category: Publication Design / Book Jacket Design
Food Chain Films Corporate Identity
Agency: Sandstrom Design / Portland
Client: Food Chain Films Category: Brand and Corporate Identity / Corporate Identity
Issue 1
Agency: Ogilvy & Mather/Brand Integration Group / New York
Client: Ogilvy & Mather Category: Publication Design / Trade Magazine Full Issue
Issue 2
Agency: Ogilvy & Mather/Brand Integration Group / New York
Client: Ogilvy & Mather Category: Publication Design / Trade Magazine Full Issue
Subground
Agency: Aimaq Rapp Stolle / Berlin
Client: Nike International Category: Package Design / Commercial Product Packaging
Snowflake
Agency: Batey / Singapore
Client: Singapore Airlines Category: Package Design / Commercial Product Packaging
Radio VW Posters
Agency: Arnold Worldwide / Boston
Client: Volkswagen of America Category: Package Design / Commercial Product Packaging
Radiovw - Turntable
Agency: Arnold Worldwide / Boston
Client: Volkswagen of America Category: Package Design / Commercial Product Packaging
Alice in Wonderland
Agency: Carmichael Lynch / Minneapolis
Client: Children's Theater Category: Package Design / Commercial Product Packaging
Mensa recruitment - prodigy
Agency: Gosh Advertising / Singapore
Client: Mensa Singapore Category: Package Design / Commercial Product Packaging
Mensa Recruitment - Prodigy (Dots)
Agency: Gosh Advertising / Singapore
Client: Mensa Singapore Category: Package Design / Commercial Product Packaging
Free Mullets, Fried Food Diet, Mardi Gras, Thighs, Thousands
Agency: Hill Holliday / New York
Client: Popeyes Category: Package Design / Commercial Product Packaging
Motor Psycho
Agency: Iridium Design / Ottawa
Client: Ottawa Knights Category: Package Design / Commercial Product Packaging
Globechair
Agency: Kinetic Interactive / Singapore
Client: Lorgan's The Retro Store Category: Package Design / Commercial Product Packaging
An open letter to the string quartet of the Titanic.
Agency: Lindsay Stone & Briggs / Madison
Client: Bach Dancing & Dynamite Society Category: Package Design / Commercial Product Packaging
On banging your head in 3/4 time.
Agency: Lindsay Stone & Briggs / Madison
Client: Bach Dancing & Dynamite Society Category: Package Design / Commercial Product Packaging
SoHo
Agency: Lowe / New York
Client: Montblanc Category: Package Design / Commercial Product Packaging
Bull Posters
Agency: R&R Partners / Las Vegas
Client: Las Vegas Convention and Visitors Authority Category: Package Design / Commercial Product Packaging
WOW Posters
Agency: R&R Partners / Las Vegas
Client: Las Vegas Convention and Visitors Authority Category: Package Design / Commercial Product Packaging
DIY CALENDAR
Agency: Saatchi & Saatchi / Johannesburg
Client: Petervale Category: Package Design / Commercial Product Packaging
Promotional Campaign
Agency: Templin Brink Design / San Francisco
Client: Art Real Screen Printers Category: Package Design / Commercial Product Packaging
Sperm/Brain/Attractive
Agency: Jupiter Drawing Room, The / Johannesburg
Client: Discovery Health Category: Package Design / Commercial Product Packaging
12 Songs
Agency: Bozell / New York
Client: Kevin Brady Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Award:
2002 Design Gold Pencil
Agency:
Duffy Design / Minneapolis
Client:
Archipelago
Title:
Archipelago Pennies Poster Campaign
Category:
Package Design / Commercial Product Packaging
Annual ID:
02011D
Award:
2002 Design Gold Pencil
Agency:
Sagmeister / New York
Client:
Blue Q
Title:
Unavailable Perfume
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Single
Annual ID:
02017D
Award:
2002 Design Gold Pencil
Agency:
Slaughter Hanson / Birmingham
Client:
Alabama Vets
Title:
Identifying Courage
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
02004D
Award:
2002 Design Gold Pencil
Agency:
Happy Forsman & Bodenfors / Göthenburg
Client:
White Arkitekter
Title:
White Book
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
02005D
Award:
2002 Design Gold Pencil
Agency:
Cahan & Associates / San Francisco
Client:
Maxygen
Title:
Maxygen 2000 Annual Report
Category:
Brand and Corporate Identity Design / Annual Report
Annual ID:
02003D
Award:
2002 Design Gold Pencil
Agency:
Wieden + Kennedy / Amsterdam
Client:
Nike Italy
Title:
Rome Street Football - SPQR
Category:
Direct Mail / Direct Mail: Single
Annual ID:
02029D
Award:
2002 Design Gold Pencil
Agency:
JST Design Consultants / Beijing
Client:
Nanjing Massacre Memorial
Title:
In remembrance of the NANJING Massacre
Category:
Package Design / Product Packaging: Campaign
Annual ID:
02014D
Award:
2002 Design Gold Pencil
Agency:
Sagmeister / New York
Client:
Booth Clibborn
Title:
Made You Look
Category:
Publication Design / Book Jacket Design
Annual ID:
02022D
Award:
2002 Design Gold Pencil
Agency:
King James RSVP / Cape Town
Client:
King James RSVP
Title:
RSVP All-in-One Stationery
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02008D
Award:
2002 Design Silver Pencil
Agency:
Cartoon Network / Atlanta
Client:
Cartoon Network
Title:
Hatch Adult Swim Posters
Category:
Package Design / Commercial Product Packaging
Annual ID:
02012D
Award:
2002 Design Silver Pencil
Agency:
Jupiter Drawing Room, The / Cape Town
Client:
Foschini
Title:
Foschini Bags
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Single
Annual ID:
02018D
Award:
2002 Design Silver Pencil
Agency:
Reservoir / San Fransico
Client:
Reservoir
Title:
Artifacts
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Single
Annual ID:
02019D
Award:
2002 Design Silver Pencil
Agency:
HEBE. Werbung & Design / Leonberg
Client:
MAAS Goldsmith
Title:
MAAS Product-Folder 2001
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
02006D
Award:
2002 Design Silver Pencil
Agency:
Epigram / Singapore
Client:
Sampoerna
Title:
Sampoerna Annual Report 2000
Category:
Brand and Corporate Identity Design / Annual Report
Annual ID:
02001D
Award:
2002 Design Silver Pencil
Agency:
Cahan & Associates / San Francisco
Client:
Linear Technology
Title:
2000 Annual Report
Category:
Brand and Corporate Identity Design / Annual Report
Annual ID:
02002D
Award:
2002 Design Silver Pencil
Agency:
Bozell / New York
Client:
Art Director's Club
Title:
Call for Entries
Category:
Direct Mail / Direct Mail: Single
Annual ID:
02030D
Award:
2002 Design Silver Pencil
Agency:
Ogilvy & Mather/Brand Integration Group / New York
Client:
Office of National Drug Control Policy
Title:
What's Your Anti-Drug?
Category:
Package Design / Product Packaging: Campaign
Annual ID:
02015D
Award:
2002 Design Silver Pencil
Agency:
Ogilvy & Mather/Brand Integration Group / New York
Client:
Brotherhood
Title:
Brotherhood book
Category:
Publication Design / Book Jacket Design
Annual ID:
02023D
Award:
2002 Design Silver Pencil
Agency:
Sandstrom Design / Portland
Client:
Sandstrom Design
Title:
Steve Sandoz Memorial Book
Category:
Publication Design / Book Jacket Design
Annual ID:
02024D
Award:
2002 Design Silver Pencil
Agency:
Grey Worldwide / Mumbai
Client:
Premsons Bazaar
Title:
Kidsware
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02009D
Award:
2002 Design Bronze Pencil
Agency:
Leo Burnett / Singapore
Client:
Ya Kum Coffee Stall
Title:
Skinny Latte+
Category:
Package Design / Commercial Product Packaging
Annual ID:
02013D
Award:
2002 Design Bronze Pencil
Agency:
Sandstrom Design / Portland
Client:
Tazo
Title:
Tazo 3 Stack Tins
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Single
Annual ID:
02020D
Award:
2002 Design Bronze Pencil
Agency:
Ogilvy & Mather / Frankfurt
Client:
Eckes Chantre Cognac
Title:
The Ego Book
Category:
Brand and Corporate Identity / Booklet/Brochure
Annual ID:
02007D
Award:
2002 Design Bronze Pencil
Agency:
VCU Adcenter / Richmond
Client:
VCU Adcenter
Title:
Sixty Weeks
Category:
Direct Mail / Direct Mail: Single
Annual ID:
02031D
Award:
2002 Design Bronze Pencil
Agency:
Wildstudio Design / Porte Alegre
Client:
3rd Mercosur Visual Arts Biennial
Title:
Mind Cellars
Category:
Environmental Design / Environmental Design: Retail, Office, Restaurant, Outdoor
Annual ID:
02021D
Award:
2002 Design Bronze Pencil
Agency:
Cramer-Krasselt / Milwaukee
Client:
Milwaukee Urban League
Title:
Be the One
Category:
Package Design / Product Packaging: Campaign
Annual ID:
02016D
Award:
2002 Design Bronze Pencil
Agency:
344 Design LLC / Pasadena
Client:
Amilus, Inc.
Title:
American Photography 17
Category:
Publication Design / Book Jacket Design
Annual ID:
02025D
Award:
2002 Design Bronze Pencil
Agency:
Schumacher Jersild Wessman & Enander / Stockholm
Client:
Journal
Title:
Office
Category:
Publication Design / Book Jacket Design
Annual ID:
02026D
Award:
2002 Design Bronze Pencil
Agency:
Sandstrom Design / Portland
Client:
Food Chain Films
Title:
Food Chain Films Corporate Identity
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02010D
Award:
2002 Design Bronze Pencil
Agency:
Ogilvy & Mather/Brand Integration Group / New York
Client:
Ogilvy & Mather
Title:
Issue 1
Category:
Publication Design / Trade Magazine Full Issue
Annual ID:
02027D
Award:
2002 Design Bronze Pencil
Agency:
Ogilvy & Mather/Brand Integration Group / New York
Client:
Ogilvy & Mather
Title:
Issue 2
Category:
Publication Design / Trade Magazine Full Issue
Annual ID:
02028D
Award:
2002 Design Merit Award
Agency:
Aimaq Rapp Stolle / Berlin
Client:
Nike International
Title:
Subground
Category:
Package Design / Commercial Product Packaging
Annual ID:
02092D
Award:
2002 Design Merit Award
Agency:
Batey / Singapore
Client:
Singapore Airlines
Title:
Snowflake
Category:
Package Design / Commercial Product Packaging
Annual ID:
02093D
Award:
2002 Design Merit Award
Agency:
Arnold Worldwide / Boston
Client:
Volkswagen of America
Title:
Radio VW Posters
Category:
Package Design / Commercial Product Packaging
Annual ID:
02094D
Award:
2002 Design Merit Award
Agency:
Arnold Worldwide / Boston
Client:
Volkswagen of America
Title:
Radiovw - Turntable
Category:
Package Design / Commercial Product Packaging
Annual ID:
02095D
Award:
2002 Design Merit Award
Agency:
Carmichael Lynch / Minneapolis
Client:
Children's Theater
Title:
Alice in Wonderland
Category:
Package Design / Commercial Product Packaging
Annual ID:
02096D
Award:
2002 Design Merit Award
Agency:
Gosh Advertising / Singapore
Client:
Mensa Singapore
Title:
Mensa recruitment - prodigy
Category:
Package Design / Commercial Product Packaging
Annual ID:
02097D
Award:
2002 Design Merit Award
Agency:
Gosh Advertising / Singapore
Client:
Mensa Singapore
Title:
Mensa Recruitment - Prodigy (Dots)
Category:
Package Design / Commercial Product Packaging
Annual ID:
02098D
Award:
2002 Design Merit Award
Agency:
Hill Holliday / New York
Client:
Popeyes
Title:
Free Mullets, Fried Food Diet, Mardi Gras, Thighs, Thousands
Category:
Package Design / Commercial Product Packaging
Annual ID:
02099D
Award:
2002 Design Merit Award
Agency:
Iridium Design / Ottawa
Client:
Ottawa Knights
Title:
Motor Psycho
Category:
Package Design / Commercial Product Packaging
Annual ID:
02100D
Award:
2002 Design Merit Award
Agency:
Kinetic Interactive / Singapore
Client:
Lorgan's The Retro Store
Title:
Globechair
Category:
Package Design / Commercial Product Packaging
Annual ID:
02101D
Award:
2002 Design Merit Award
Agency:
Lindsay Stone & Briggs / Madison
Client:
Bach Dancing & Dynamite Society
Title:
An open letter to the string quartet of the Titanic.
Category:
Package Design / Commercial Product Packaging
Annual ID:
02102D
Award:
2002 Design Merit Award
Agency:
Lindsay Stone & Briggs / Madison
Client:
Bach Dancing & Dynamite Society
Title:
On banging your head in 3/4 time.
Category:
Package Design / Commercial Product Packaging
Annual ID:
02103D
Award:
2002 Design Merit Award
Agency:
Lowe / New York
Client:
Montblanc
Title:
SoHo
Category:
Package Design / Commercial Product Packaging
Annual ID:
02104D
Award:
2002 Design Merit Award
Agency:
R&R Partners / Las Vegas
Client:
Las Vegas Convention and Visitors Authority
Title:
Bull Posters
Category:
Package Design / Commercial Product Packaging
Annual ID:
02105D
Award:
2002 Design Merit Award
Agency:
R&R Partners / Las Vegas
Client:
Las Vegas Convention and Visitors Authority
Title:
WOW Posters
Category:
Package Design / Commercial Product Packaging
Annual ID:
02106D
Award:
2002 Design Merit Award
Agency:
Saatchi & Saatchi / Johannesburg
Client:
Petervale
Title:
DIY CALENDAR
Category:
Package Design / Commercial Product Packaging
Annual ID:
02107D
Award:
2002 Design Merit Award
Agency:
Templin Brink Design / San Francisco
Client:
Art Real Screen Printers
Title:
Promotional Campaign
Category:
Package Design / Commercial Product Packaging
Annual ID:
02108D
Award:
2002 Design Merit Award
Agency:
Jupiter Drawing Room, The / Johannesburg
Client:
Discovery Health
Title:
Sperm/Brain/Attractive
Category:
Package Design / Commercial Product Packaging
Annual ID:
02109D
Award:
2002 Design Merit Award
Agency:
Bozell / New York
Client:
Kevin Brady
Title:
12 Songs
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Single
Annual ID:
02137D
