The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Awards Archive
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Award
Agency
Client
Title
Category
Annual ID
#TrollingIsUgly
Agency: The Cybersmile Foundation / London + adam&eveDDB / London
Client: The Cybersmile Foundation Category: Influencer Marketing / Single Channel
#TrollingIsUgly
Agency: The Cybersmile Foundation / London + adam&eveDDB / London
Client: The Cybersmile Foundation Category: Influencer Marketing / Single Channel
Dundee: The Son of a Legend Returns Home
Agency: Droga5 / New York
Client: Tourism Australia Category: Influencer Marketing / Multi-Channel
Unboxing the Truth
Agency: TBWA\Chiat\Day / New York + Design by Disruption / New York
Client: Thomson Reuters Corporation Category: Influencer Marketing / Single Channel
Diesel Ha(u)te Couture
Agency: Publicis Italy / Milan + Stink / London + The Mill New York / London + Sizzer / Amsterdam
Client: Diesel Category: Influencer Marketing / Multi-Channel
#DefyTheName
Agency: BBDO / New York + OPositive + DiniVonMuefflingCommunications
Client: Monica Lewinsky/ Anti-Bullying Category: Influencer Marketing / Multi-Channel
Their story is my story
Agency: FF / Paris + Urgence Homophobie / Paris
Client: Urgence Homophobie Category: Influencer Marketing / Multi-Channel
Share for Good
Agency: DAVID The Agency / Miami + AB-Inbev / New York
Client: ABInbev – Estrella Jalisco Category: Influencer Marketing / Single Channel
Let Me Talk
Agency: Iris / London + Sweetshop / London
Client: SANE Category: Influencer Marketing / Single Channel
I Touch Myself Project X Serena
Agency: J Walter Thompson / Sydney + Berlei / Sydney
Client: Berlei Category: Influencer Marketing / Multi-Channel
@SeeLikeMenna
Agency: Saatchi & Saatchi / Torrance + DENTSU INC. / Tokyo
Client: Toyota Motor Corporation Category: Influencer Marketing / Episodic
Live Moves
Agency: BBDO / New York + BBDO Studios / New York
Client: Bacardi Category: Influencer Marketing / Single Channel
@SeeLikeMenna
Agency: Saatchi & Saatchi / Torrance + DENTSU INC. / Tokyo
Client: Toyota Motor Corporation Category: Influencer Marketing / Single Channel
Al Umobuwah: Putting "Mum" into "Parenthood"
Agency: FP7 McCann / Dubai
Client: Babyshop Category: Influencer Marketing / Multi-Channel
52 Mayors of Danzhai
Agency: Ogilvy / Beijing
Client: DALIAN WANDA GROUP CO.,LTD Category: Influencer Marketing / Multi-Channel
Trolli Sour Brite Sneaks Campaign
Agency: Periscope / Minneapolis
Client: Ferrara Candy Company Category: Influencer Marketing / Multi-Channel
Loud against Nazis "#unfollowme. The hashtag against hate."
Agency: HEIMAT / Berlin + achtung! / Hamburg + Bleech GmbH / Berlin + Pizza Pizza Design Services GmbH / Berlin
Client: Laut gegen Nazis Category: Influencer Marketing / Multi-Channel
The 85-Year-Old Regret
Agency: Energy BBDO / Chicago
Client: Mars Inc. Category: Influencer Marketing / Multi-Channel
Samsung x Fortnite: The Galaxy Skin
Agency: R/GA / New York
Client: Samsung Global Category: Influencer Marketing / Multi-Channel
State of Decay 2: Apocalypse Diaries
Agency: 215 McCann / San Francisco
Client: Xbox Category: Influencer Marketing / Multi-Channel