The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2002 One Show - Advertising

Product Recall - Please note this spot first aired nationwide on April Fools Day

Agency Arnold Worldwide/Crispin Porter & Bogusky / Boston

Client American Legacy Foundation


Public Service/Political / Public Service/Political Radio: Single

Annual ID


2002 Awards

Total Points: 5



Production Company


Art Director

Lee Einhorn

Agency Producer

Amy Feenan


Pete Favat
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