The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

1997 One Show - Advertising

Levi's

Agency Cutwater / San Francisco

Client Levi's

Category

Consumer Television / Consumer Television Varying Lengths: Campaign

Annual ID

09402T

1997 Awards

Merit

Credits

Agency

Cutwater

Production Company

Benzo Theodore
Tate USA
HSI Productions

Writer

Benzo Theodore

Agency Producer

Jennifer Golub
Bill Spangler

Director

Benzo Theodore
Eric King
Michael Haussman

Creative Director

Chuck McBride
Marty Senn
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