The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2009 One Show - Advertising

This is not a jersey

Agency TBWA\Tequila New Zealad / Auckland

Client Adidas New Zealand / New Zealand Rugby Union


Integrated Branding / Integrated Branding Campaign

Annual ID


2009 Awards

Total Points: 5



Creative Director

Andy Blood
Guy Roberts


Che Tamahori


Ross Brown


Robin Southgate

Agency Producer

Sarah Crosswell

Content Strategist

Robert Harvey

Digital Artist / Multimedia

Alex Chea
Prentice Porter
Andy Salisbury
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