The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2010 One Show - Branded Entertainment

Yes, Virginia

Agency JWT NY / The Ebeling Group

Client Macy's


Television / Specials or one-time screening

Annual ID


2010 Awards

Total Points: 25

Gold Pencil


Production Company

The Ebeling Group

Art Director

Jim Wood


Chris Plehal

Creative Director

Wayne Best
Matt MacDonald

Music / Sound

Nicholas Hooper
John Bowen
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