The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2010 One Show - Branded Entertainment

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Agency The Martin Agency / Richmond

Client GEICO


Music / Integration of a brand in a music environment

Annual ID


2010 Awards

Total Points: 5



Production Company

Tacklebox Films

Art Director

Kevin Thoem

Creative Director

Steve Bassett


Shaun Silva


Don Lepore

Agency Producer

Molly Schaaf Souter

Music / Sound

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