The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2010 One Show - Branded Entertainment

Fallout 3 PAX Experience

Agency AKQA / Washington

Client Bethesda Softworks

Category

Events and Installations / Creative positioning of a brand outside traditional or online media

Annual ID

10077E

2010 Awards

Total Points: 5

Merit

Credits

Art Director

John Whitlock

Producer

Scott Little

Creative Director

Michael Powell
Brendan DiBona

Executive Producer

Ed Davis

Set Designer

Brothers Andmoson
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