The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2010 One Show - Branded Entertainment

Fallout 3 PAX Experience

Agency AKQA / Washington

Client Bethesda Softworks


Events and Installations / Creative positioning of a brand outside traditional or online media

Annual ID


2010 Awards

Total Points: 5



Art Director

John Whitlock

Creative Director

Michael Powell
Brendan DiBona

Executive Producer

Ed Davis


Scott Little

Set Designer

Brothers Andmoson
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