The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2010 One Show - Advertising

Different Scents for Different Gents

Agency Wieden+Kennedy / Portland

Client Old Spice

Category

Consumer Television / :30/:25 - Single

Annual ID

10055T

2010 Awards

Total Points: 15

Silver

Credits

Production Company

MJZ

Art Director

Craig Allen

Writer

Eric Kallman

Agency Producer

Andres Murillo
Ben Grylewicz

Director

Tom Kuntz

Producer

Scott Kaplan
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