The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2010 One Show - Advertising

ANTI KNIFE CRIME

Agency Abbott Mead Vickers BBDO / London

Client METROPOLITAN POLICE

Category

Integrated Branding / Integrated Branding Campaign

Annual ID

10461G

2010 Awards

Total Points: 5

Merit

Credits

Production Company

Mad Cow Films

Art Director

Steve Jones

Agency Producer

Ben Catford

Director

Simon Ellis

Creative Director

Paul Brazier
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