The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2010 One Show - Design

New times

Agency LOBO / SAO PAULO

Client Fiat Automóveis S/A 

Category

Broadcast Design / Single

Annual ID

10229D

2010 Awards

Total Points: 5

Merit

Credits

Agency

Leo Burnett São Paulo

Production Company

lobo Sao Paulo

Producer

Loic Dubois
Roberta Reigado
Alberto Lopes

Creative Director

Ruy Lindenberg
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