The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2010 One Show - Design

Bye Forever

Agency ERIC CAI DESIGN CO. / Beijing

Client WWF CHINA

Category

Public Service / Collateral - Single (direct mail, booklet/brochures, guerilla)

Annual ID

10257D

2010 Awards

Total Points: 5

Merit

Credits

Art Director

Cai Shi Wei
Eric

Creative Director

Cai Shi Wei
Eric

Illustrator

Duan Lian
Denny
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