The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2011 One Show - Branded Entertainment

The Volvo Subject60 Experiment

Agency Euro RSCG 4D Amsterdam / Amstelveen

Client Volvo Car Corporation

Category

Events and Installations /

Annual ID

11107E

2011 Awards

Total Points: 5

Merit

Credits

Production Company

Merlin Nation (Mainframe Director) VIdeo Trailers
Lonely Duck (Web)
Knock (Event Concept)
Jung Relations (PR)

Art Director

Jeroen Thissen

Agency Producer

Nicole Siers

Producer

Mario Pienpenbrink (Layar Application) Refunk

Creative Director

Bram de Rooij
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