The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2011 One Show - Branded Entertainment

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Agency BBDO New York / New York

Client GE

Category

Events and Installations /

Annual ID

11102E

2011 Awards

Total Points: 5

Merit

Credits

Production Company

Brandfirst
SoftKinetic
Tronic

Agency Producer

David Ross

Designer

Rob Seale

Creative Director

David Lubars
Don Schneider
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