The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2011 One Show - Branded Entertainment

Reality Billboard

Agency Shalmor Avnon Amichay/Y&R Interactive Tel Aviv / Tel Aviv

Client Yellow Pages


Events and Installations /

Annual ID


2011 Awards

Total Points: 5



Production Company

Kuperman Productions
Yigal Galai Galai PR
Einat Meyron Meyron Marketing Communication


Shahar Segal

Agency Producer

Shira Robas
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