The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2011 One Show - Advertising

Decode Jay-Z with Bing

Agency Droga5 / New York

Client Bing with Jay-Z


Out Of Home / Campaign

Annual ID


2011 Awards

Total Points: 25

Gold Pencil


Art Director

Jon Kubik

Creative Director

Neil Heymann


Jon Donaghy


Paul McGeiver

Agency Producer

Mea Cole-Tefka
Cliff Lewis
Andrew Allen
Toph Brown
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