The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2011 One Show - Advertising

Goertz 17 Shoelace Box

Agency kempertrautmann gmbh / Hamburg

Client Goertz 17 GmbH


Collateral / P.O.P and In-store - Single

Annual ID


2011 Awards

Total Points: 10

Bronze Pencil



loved GmbH
Alexander Kate (crossmarketing Produktion GmbH) production

Creative Director

Tim Belser
Heiko Freyland


Peter Ruessmann
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