The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2011 One Show - Advertising

NBA - 2011 NBA Season - Encouragement

Agency Goodby, Silverstein & Partners / San Francisco

Client NBA

Category

Consumer Television / :30/:25 - Campaign

Annual ID

11372T

2011 Awards

Total Points: 5

Merit

Credits

Agency

Goodby
Silverstein & Partners

Production Company

Park Pictures
NBA Entertainment

Art Director

Andy Dao

Writer

Eric Boyd

Agency Producer

Conor Duignan

Director

Chris Sargent

Producer

Danny Meiseles
Ahnee Boyce

Creative Director

Jamie Barrett
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