The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2011 One Show - Advertising

Smell Like a Man, Man

Agency Wieden+Kennedy / Portland

Client Old Spice

Category

Integrated Branding / Integrated Branding Campaign

Annual ID

11095G

2011 Awards

Total Points: 25

Gold

Credits

Production Company

Don't Act Big
MJZ

Agency Producer

Lindsay Reed
Ann-Marie Harbour
Ben Grylewicz

Director

Tom Kuntz

Content Strategist

Dean McBeth
Josh Millrod

Digital Artist / Multimedia

Matthew Carroll

Programmer

Trent Johnson
John Cohoon
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