The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2011 One Show - Interactive

When facebook becomes a book

Agency DDB, Paris / Paris

Client Bouygues Telecom


Websites & Microsites / Social Networks/ Community

Annual ID


2011 Awards

Total Points: 5



Production Company

Perfect Fools developpement

Creative Director

Alexandre Herve
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