The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2011 One Show - Interactive

Old Spice Response Campaign

Agency Wieden+Kennedy / Portland

Client Old Spice

Category

Interactive Advertising / Other Interactive Media - Campaign

Annual ID

11055N

2011 Awards

Total Points: 50

Best of Show Pencil

Credits

Production Company

Don't Act Big Don't Act Big

Designer

Matthew Carroll

Agency Producer

Ann-Marie Harbour

Content Strategist

Dean McBeth
Josh Millrod
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