The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2004 One Show - Advertising

History

Agency Downtown Partners DDB / Toronto

Client Labatt Breweries - Bud Light

Category

Consumer Television / Consumer Television Over :30 Single

Annual ID

04434A

2004 Awards

Total Points: 5

Merit

Credits

Production Company

Avion Films

Art Director

Carlos Moreno

Writer

Peter Ignazi

Creative Director

Dan Pawych

Director

Martin Granger

Agency Producer

Johnny Chambers
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