The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2004 One Show - Advertising

Tractor Beam

Agency TBWA\Chiat\Day / Los Angeles

Client Sony PlayStation

Category

Consumer Television / Consumer Television :30/:25 Single

Annual ID

04087A

2004 Awards

Total Points: 15

Silver

Credits

Production Company

Bob Industries

Art Director

Brian Lee Hughes

Writer

Scott Duchon

Agency Producer

Eric Voegele

Director

Dayton/Faris

Creative Director

Jerry Gentile
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