The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2004 One Show - Advertising

Replacement Smokers, Survey, Coroner

Agency Chelsea Pictures / New York

Client Truth/American Legacy

Category

Public Service/Political / Public Service/Political Television: Campaign

Annual ID

04071A

2004 Awards

Total Points: 15

Silver Pencil

Credits

Production Company

Chelsea Pictures

Creative Director

Pete Favat
Alex Bogusky

Agency Producer

Rupert Samuel
Teri Vasarhelyi
Terry Stavoe
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