The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Category
Exceptional Innovation in Marketing / Innovative Marketing: Single
Annual ID
04100A
2004 Awards
Total Points: 15
Silver Pencil
Credits
Production Company
Activate - MindShare Malaysia
Art Director
Andy Soong / Ray Goh / Edwin Leong
Creative Director
Edwin Leong / Andy Soong
Designer
Richard Chin
Director
Subhendu Mukherjee
Photographer
Looi Weng Fai - IFL Studio
Agency Producer
Chen Lee Ling/Jessie Yee
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