The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2004 One Show - Advertising

Dance, Coffee, Reptile

Agency Colenso BBDO / Auckland

Client Monaco

Category

Exceptional Innovation in Marketing / Innovative Marketing: Campaign

Annual ID

04105A

2004 Awards

Total Points: 10

Bronze Pencil

Credits

Production Company

Colenso BBDO

Writer

Gena Tuffery

Creative Director

Mike O'Sullivan

Director

Ben Lockwood

Agency Producer

Richard Mayo-Smith
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