The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

1999 One Show - Advertising

Agency BMP DDB / London

Client Volkswagen Group UK

Category

Newspaper / Newspaper Over 600 Lines: Single

Annual ID

99001A

1999 Awards

Gold

Credits

Art Director

Neil Dawson

Writer

Clive Pickering

Photographer

Paul Reas
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