The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

1999 One Show - Advertising

Agency Ogilvy & Mather / Singapore

Client Mattel

Category

Newspaper / Newspaper 600 Lines or Less: Single

Annual ID

99010A

1999 Awards

Bronze

Credits

Art Director

Ng Pei Pei

Writer

Andy Greenaway

Illustrator

Monica Kornfeld

Photographer

John Clang
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