The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

1998 One Show - Advertising

Agency Lowe & Partners/SMS / New York

Client Mercedes-Benz of North America

Category

Consumer Television / Consumer Television Over :30 Single

Annual ID

98446T

1998 Awards

Merit

Credits

Production Company

Gerard de Thame Films
HSI Productions

Art Director

Andy Hirsch
Randy Saitta

Writer

Marty Orzio

Director

Gerard de Thame

Agency Producer

Rachel Novak
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